Other News

Pat O’Donnell On OOH As Part of the Solution

Pat O’Donnell is president of YESCO Outdoor Media and chairman of the Legislative Committee of the Out of Home Advertising Association of America. Listen to these articulate testimonials from a small-town police chief, a founder of Earth Day, and a big-city health commissioner fighting opioid addiction. The Police Chief   […]

Company of the Day – RoosterWorks247

Company: RoosterWorks247 Market: Jacksonville, AL Headquarters: 1590 Pelham Road South, Suite 3 Jacksonville, AL 36265 Phone: 256.591.6462 RoosterWorks247 operates a digital billboards on Highway 21 Northbound across from Wal-Mart in Jacksonville, AL.  The company’s owner is David Glass who also owns an insurance agency.   [wpforms id=”9787″]   Paid Advertisement

Turning pickups into mobile billboards.

Ever wanted to turn your pickup trucks into mobile billboards?  Billboard Insider reader Keith White has developed a system to do that.  Insider talked with White. What gave you the idea for Bedfin? The idea for Bedfin came to me while I was working in the sales department of a […]

Framingham approves ad supported charging stations

Metro West Daily News reports that Framingham, Massachusetts  Planning Board voted 4-1 to permit Volta to install  six electric vehicle charging stations which will be financed via advertising on the station.  Volta is active in 20 communities across the US. Insider’s take:  Expect to see more of this as cities […]

Rate This Board by Greg Callaham

Rate This Board allows a billboard designer to rate a random piece of billboard artwork using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. Today’s rating is provided […]

Company of the Day: RSA Media

Company:  RSA Media Market:  Massachusetts Headquarters:  1 Huntington Avenue, Suite 1104, Boston, Massachusetts  02116 Phone:  617-227-4858 RSA Media owns a billboard plant with 15 structures and 25 faces in Massachusetts.  The company is a member of the OAAA and Geopath.  The plant includes 4 digital billboard faces, 5 spectaculars and 3 […]

Billboard Insider Podcast Episodes

Here is a list of the Billboard Insider Podcast episodes.  You can listen to each episode by clicking on the links below or by using apple podcasts, android, google podcasts, stitcher, tunein or spotify. Episode 5 – Geopath’s Kym Frank discusses mistakes which other media channels have made, Geopath’s measurements […]

Billboard Insider Classifieds April 13, 2019

Billboard Insider Classifieds work: “Thanks to you and your website I’ve hired a General Manager.  We received several qualified applicants in response to our Billboard Insider classified”  Justin Powell, Owner, Huntington Outdoor “I bought my General Liability from Stu at Bassler and Co that I learned about on Billboard Insider.  I told […]

Billboard Insurance

Insider get lots of questions about billboard insurance.  Here are Insider’s thoughts. What kinds of insurance do you need? General Liability – This is a must to mitigate risk.  Most landlords will also require evidence of insurance in case your billboard causes damages to their property or to someone on […]

Threatened Species Displayed Across the US for Earth Day

Digital Out of Home Ad Displays Will Feature the ‘Protect Our Species’ Campaign April 10, 2019 (Washington, DC) – Compelling images of threatened species – from eagles to bees – will appear nationwide on donated out of home (OOH) ad space to support Earth Day. The OOH campaign begins April […]