Other News

Company of the Day – Norris Outdoor

Company:  Norris Outdoor Market: Kansas Headquarters:  112 W. St. John, Girard, Kansas, 66743 Phone: 620-249-7462 Email: jnorris@norrisoutdoor.com Norris Outdoor currently has 18 locations with 37 faces throughout Southeast Kansas including one display in SW Missouri.  The firm is also expanding its digital presence with one operating digital billboard in Pittsburg, […]

Lafe Schneider on the Benefits of Blip

Toledo, Ohio based TDO Advertising uses Blip Billboards to manage 14 digital billboards.  TDO Outdoor’s General Manager Lafe Schneider shares his experience using Blip: Using Blip has increased our revenue.  Blip brings in a new class of advertisers. Current advertisers may look into Blip but will quickly find out it’s […]

Daktronics Displays at Football’s Biggest Game

BROOKINGS, S.D. – Jan. 28, 2019 – When the best football teams from each conference collide in Atlanta, Georgia, for the biggest game of the year, Daktronics (NASDAQ-DAKT) of Brookings, South Dakota, will have a hand in creating the atmosphere and experience for everyone in attendance. This year, Mercedes-Benz Stadium will host the New […]

Geopath Market Spotlight: West Palm Beach

Did you know: West Palm Beach has almost fifty miles of shoreline within its area. The National Croquet Center in West Palm Beach is the world’s largest croquet center. This week’s Geopath Market Spotlight focuses on the West Palm Beach DMA. Infographics for the top DMAs and much more are […]

Company of the Day: Myrtle Beach Outdoor

Company:  Myrtle Beach Outdoor Advertising Markets:  North Carolina, South Carolina Address: 621 S Madison St, Whiteville, NC  28472 Phone: 910-642-8121 Email: ajernigan@mboutdoor.com Myrtle beach outdoor operates a plant of bulletins, jr bulletins and digital displays in North and South Carolina.  The company was started in 1996.  Anne Jernigan is the […]

Dusty’s Buys BKP Displays

Dusty’s Outdoor Media, LLC of Effingham, Illinois announced the acquisition of BKP Displays of Energy, Illinois.  BKP had 24 faces. The purchase represents the 6th acquisition for Dusty’s since inception. With more than 450 billboard faces across 4 states (Illinois, Kentucky, Tennessee and Indiana), Dusty’s is one of the largest billboard […]

Meet Newcomers to Congress’ Diverse Billboard Committee

By Ken Klein, OAAA Executive Vice President, Government Affairs   Vice President Pence’s brother Greg joined the committee that controls billboard issues in Congress. A pro-life Marine, Greg Pence (R-IN) says President Trump needs more Marines in Congress to accomplish Trump’s mission.     Pence will be joined on the transportation committee by anti-Trump […]

Blue Sky Digital Printing On The Importance Of Marketing

Blue Sky Digital Printing has always been proactive about regularly changing out their ad copy on Billboard Insider.  We decided to talk with Sarah Davis, Blue Sky’s Sales Manager, about how they approach their marketing. How important is a consistent marketing strategy to Blue Sky Digital Printing Printing? Being consistent […]

Company of the Day – Murray Outdoor

Company:  Murray Outdoor Communications Headquarters:  418 Boston Turnpike, Shrewsbury, MA 01545 Phone: 508.842.7764 Email: sales@murraybillboards.com About Murray Outdoor: Murray was founded in 1988 by Robert and Joseph Murray. Since its inception, Murray has built new locations, one by one, to provide coverage on New England’s major highways. The company features bulletins, mostly 14′ by […]