Outfront has revised its corporate logo as part of a brand refresh. You can read Outfront CMO Jodi Senese’s thoughts on the brand refresh here. Out with the old… in with the new… The small logo changes from this… to this… Insider asked two billboard/logo designers what they think of […]
Other News
Smartscreens and Sports
With the NFL, NBA and NHL in full swing, it may be the most wonderful time of the year for sports fans. But with all that’s happening on the field, court and ice, it can be hard to keep up — so, to keep fans engaged, teams and advertisers have […]
The election: what it means for out of home.
A billboard start-up exec was elected to the Ohio Legislature. The legal-cannabis category expanded. And some states will have more road money. That’s what voters decided Tuesday. Jena Powell, VP of sales and marketing at Huntington Outdoor Advertising in Greenville, OH, was elected to the Ohio House with 75 percent […]
Adrian Cotterill on 3 hot topics for the OOH industry.
Adrian J Cotterill is Editor-in-Chief of DailyDOOH a trusted resource in the digital signage and digital out of home industries. As Co-Founder of the Ministry of New Media, he is also one half of the driving force behind both London Digital Signage Week and New York Digital Signage Week, the latter […]
An Update on OSHA Compliance Deadlines
By Jim Poage, Formetco Safety Director On November 19, 2018, OSHA will require all fixed ladders that exceed 24 feet to have some type of fall protection. The Subpart D Standard states that ladders installed prior to this release date must have either a personal fall arrest system, a ladder […]
Outfront and Italian Tourist Board Partner
NEW YORK, Oct. 30, 2018 /PRNewswire/ — OUTFRONT Media Inc. (NYSE: OUT) announced today a partnership with the Italian National Tourist Board to illuminate the sensational experiences and attractions in Italy to spur first-time and return tourism. With picturesque scenes of nature, historical sites, local culture and more, the campaign […]
Company of the Day – Jones Outdoor
Company: Jones Outdoor Market: Wisconsin. Headquarters: 1711 Scheuring Road, DePere, WI 54115 Phone: (800) 536-7446 Jones Outdoor is a division of Jones Sign Company which was founded in 1910. The Company has 305 billboard faces and bulletin properties in Wisconsin, including digital. They have concentrated coverage in Wisconsin and the […]
Comments on Rethinking Netflix Regency
Some readers disagreed with Insider’s skeptical post Monday about the Netflix Regency billboard purchase: Billboard valuation expert Paul Wright is bullish: We looked at OOH rates on Sunset last year and you’d be surprised by what we found. Wallscape rates ranged between $110,000 and $220,000 per four week period. Regency’s Vinyl […]
Tommy Teepell on Monitoring Digital Billboard Ads
Digital billboard ads can be designed fast, input fast and changed fast. You need to carefully monitor content, however, to avoid offending community sensibilities. Tommy Teepell, Lamar’s CMO shared this cautionary story at last week’s DailyDOOH Investor conference: “All you have to do is make one mistake and we did […]
Geopath Market Spotlight: Buffalo
Did you know: Throwing snowballs in Buffalo is prohibited by city law, unless within certain designated areas. Buffalo’s Turkey Trot is the longest continually running footrace in America, starting in 1896, inspiring similar races all around the country. This week’s Geopath Market Spotlight focuses on the Buffalo DMA. Infographics for […]