Other News

Company of the Day – EYE Corp Media

Company: EYE Corp Media Headquarters: 48 Wall Street, 29th Floor  New York, NY 10005 Markets: Nationwide. Email: info@eyecorpmedia.com Phone: 646.871.4430 EYE Corp Media is an Out-of-Home media company that reaches consumers nationwide in local communities where they shop, dine, commute and play. They use multiple media platforms, from backlit posters and high-definition digital […]

Rothfelder on Defamatory Ads

By Richard Rothfelder, Rothfelder and Falick. Insider sent me a couple articles about lawsuits brought against advertisers who had displayed defamatory or misappropriated advertisements on billboards. In a New Hampshire case, the owner of a mortgage company who used electronic billboards (as well as the radio, television, and internet) to […]

Billboard Insider’s Out of Home Law Firm List

Insider has assembled a list of law firms active in the out of home business.  We’ve sorted the list by state and we’ve also highlighted law firms and lawyers who are members of the OAAA or IBOUSA.  Membership in an out of home trade group is a great tipoff that […]

Billboards Push Ballot Victory

Billboard ads played a role in a key election in a battleground state. The beleaguered labor movement was pleased – even surprised – that Missouri voters rejected a right-to-work ballot measure on August 7 (“Prop A”).  Prop A was defeated by a 2-to-1 margin. Here are reports from Missouri: Well-traveled […]

Company of the Day – Evansville Outdoor

Company: Evansville Outdoor Markets: Southwest Indiana Headquarters: 999 N Congress Ave, Evansville, IN  47715 Phone: 812-471-0809 E-Mail: rnelson@evansvilleoutdoor.com Evansville Outdoor operates a 48 structure billboard plant in Southwest Indiana. The company is privately held.  David Mounts is the company’s President.   [wpforms id=”9787″]   Paid Advertisement  

Out of the Office Stephen Freitas

OAAA Chief Marketing Officer Stephen Freitas likes to garden.  Here he’s tending his Arlington Ridge, Virginia garden with his helper Madison.  We’re not sure who is helping who. Out of the Office is Billboard Insider’s Saturday column which describes what members of the out of home community do on their […]

Billboard Insider Classifieds August 11, 2018

“The response has been excellent.  Excellent investment.”  Out of home broker Stephen Minnich. “…we have received no less than 15 responses the ad you ran for us to sell our Quad Cities billboard plant…”  David Buring “FYI, today we got two requests from out of home companies to sign up.  […]

Reilly on what’s growing and why

Lamar CEO Sean Reilly had interesting comments on this week’s earnings call on which sectors have been growing for Lamar and why. Financials  “Financials were up 10%, if you drive around town, you’ll see a lot of ads – advertising CD rates right for community and local banks. And that’s […]

Your OAAA: Communicating the Value of OOH

(On July 25, OAAA hosted a webinar for non-members, explaining how the trade association boosts sales and protects assets.  Insider is posting a three-part series based on this webinar. In Part I Myron Laible explained OAAA’s regulatory problem solving.   In Part II Ken Klein described the advance of digital billboards, and […]

The ACLU on Billboards

Insider thinks non-profits are overlooked as a source of out of home revenues.  School districts, state governments and advocacy groups are all potential clients as you can see from this post by the ACLU’s Jenna Farley.  Farley says response to the campaign has been positive so far.  Putting  a billboard […]