Other News

Rate This Board By Out of Home Creative

Rate This Board allows a billboard designer to rate a billboard ad using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great).  Then the designer recommends how to improve the ad.  This week’s rating is provided by Melody Roberts, an OBIE nominated billboard designer and founder […]

Company of the Day: Moreland Signs

Company: Moreland Signs Markets: Alabama, Mississippi, Tennessee, Arkansas Headquarters: 800 market Street, Suite 215, Chattanooga, TN  37402 Phone: 423-756-7767 Email: morelandsigns@yahoo.com Moreland signs operates an outdoor plant in Alabama, Arkansas, Mississippi and Tennessee.  The company’s President is Al Hoke. [wpforms id=”9787″]   Paid Advertisement

Billboard Insider Classifieds January 19, 2019

“The response has been excellent.  Excellent investment.”  Out of home broker Stephen Minnich. “…we have received no less than 15 responses the ad you ran for us to sell our Quad Cities billboard plant…”  David Buring “FYI, today we got two requests from out of home companies to sign up.  […]

Burr Smith on Fighting T-Rex

Yesterday digital out of home marketing platform provider Broadsign announced that T-Rex Property AB released Broadsign and Broadsign’s clients, from the T-Rex industry-wide patent infringement campaign. In response, Broadsign has agreed to dismiss its counter lawsuit against T-Rex.  Insider talked with Broadsign CEO Burr Smith Burr, congrats on the settlement. […]

Huntington Outdoor Seeks GM

Huntington Outdoor has grown from 300 to 550 faces over the next year.  The company is seeking a GM/Sales manager for its Greenville, OH headquarters to take everything to the next level.  Insider talked with Jena Powell, Huntington’s VP of Sales and Marketing and a newly elected member of the Ohio […]

2019 OOH Media Conference + Expo, Las Vegas May 20-22

The OAAA/Geopath 2019 OOH Media Conference + Expo is being held this year at the Aria resort in Las Vegas, Nevada.  The dates are May 20-22 and you can register now. Over the coming weeks, Insider will be providing more information on speakers and events. If you are interested in […]

Company of the Day: Mile High Outdoor

Company: Mile High Outdoor Market:  Colorado. Headquarters: 9250 E Costilla Ave, Suite 500, Greenwood Village, CO  80112. Phone: 303-783-4000. Email: sales@milehighoutdoor. Mile High Outdoor was founded in 1996 and owns 400 billboard faces, including 12 digital faces in the Denver Metro area and the state of Colorado.  Mile His is also involved in the Pacific […]

T-Rex Settles with Broadsign and Broadsign’s Clients

Insider’s take:  Next time you see Broadsign’s CEO Burr Smith at a convention you need to buy him a drink.  Broadsign was the only digital sign company to fight back after TRex started suing out of home companies claiming patent infringement.  Insider thinks that it’s more than a coincidence that […]

Digiday Live: “All Direct to Consumer companies have to do subway ads.”

Julie Hansen, CEO-US for Babbel (a language learning app), did a Digiday Live podcast  in which Hansen and the Digiday interviewer said nice things about subway advertising.  Good news for Outfront and its pending installation of 50,000 smartscreens in New York City.  Hansen: In New York all we do is marketing […]

Geopath Market Spotlight: Oklahoma City

Did you know: Oklahoma City is the largest city in the State of Oklahoma, boasting a metro population of more than 1.3 million people. The state capitol building in Oklahoma City is the only capitol in the nation with a working oil well on its grounds. This week’s Geopath Market […]