New York, NY, April 30,2019 — Geopath, the not-for-profit organization that provides audience location measurement to the Out of Home (OOH) industry, today announced that it has added measurement of place-based advertising to its Insights Suite. This addition makes it possible for buyers and sellers, for the first time, to […]
Did you know: The Flint Institute of the Arts contains more than 8,000 pieces of artwork. Flint’s Longway Planetarium is the largest in the state of Michigan. This week’s Geopath Market Spotlight focuses on the Flint-Saginaw-Bay City DMA. Infographics for the top DMAs and much more are available to Geopath […]
Company: Sayer Outdoor Advertising Markets: Louisiana Address: 100 Main St, Pineville, Louisiana 71360 Phone: 318-715-4795 Sayer Outdoor advertising operates a billboard plant in Prineville, Louisiana. Landry and Leo Sayer are members. Buck Holt is the firm’s marketing and sales manager. [wpforms id=”9787″] Paid Advertisement
Reagan Outdoor has signed an agreement to purchase the assets of Fairway outdoor in Indianapolis IN, Chattanooga TN and Rochester, MN. Citigroup Global Markets Inc served as financial advisor to Reagan. Barclays committed financing. Reagan will fund the transaction with a new multi-million dollar bank deal. Signing comes after several […]
On April 25, 2019 GEFT Outdoor lost a procedural and due process claim against Westfield, Indiana relating to construction of a billboard which Westfield stopped in December 2018. GEFT still has a pending Reed v Gilbert lawsuit against Westfield. GEFT claimed procedural rights were violated because the city issued a […]
April 29, 2019 (Washington, DC) –The Foundation for Outdoor Advertising Research and Education (FOARE) has made a new scholarship available to female students pursuing academic degrees. The Nancy Fletcher Leadership Scholarship, in the amount of $5,000, will be awarded annually to a woman with a connection to the out of […]
The FQ Lounge to Offer Programming, Resources that Help Advance Transformation of Workplace Cultures April 29, 2019 (Washington, DC) – The Female Quotient (FQ), a female-owned business committed to advancing equality in the workplace, has partnered with the Out of Home Advertising Association of America (OAAA) and Geopath to bring […]
Company: Saunders Outdoor Advertising Headquarters: 1764 W 2900 S, Ogden, UT 84401 Markets: Utah, Nevada, Wyoming, Idaho and Montana Phone: 801.621.2350 Email: info@saundersoutdoor.com Saunders Outdoor Advertising Inc. is family-owned with over 200 outdoor signs located in Utah, Nevada, Idaho, Wyoming and Montana. Starting with only one billboard in 1978, the company […]
Last week’s conference call marked the debut of the new Clear Channel Outdoor executive team. Some highlights. William Eccleshare, Chairman and CEO Clear Channel International on the benefits of focus I think as a fully-focused, pure-play outdoor business, it’s going to enable us to perhaps concentrate a little more than […]
With Permission from Sean McCaffrey CEO of GSTV Last month, McDonald’s announced its largest acquisition in 20 years. Yet the $300 million purchase of Dynamic Yield was notable for another reason: It legitimizes outdoor as a two-way medium for ad messages and delivers personalization at scale. Simply put, McDonald’s, long a leader […]
