Other News

Out of Home is a Good Value

Insider thinks PJ Solomon’s Media Monthly is a must read.  This chart from the PJ Solomon October 2019 Media Monthly demonstrates that bulletins and posters are a good value.  Bulletins and posters have a lower cpm (cost per thousand impressions) than TV, video, newspapers, magazine and radio.  Online display ads […]

Impact Media Buys Creative House Sign in San Diego

Impact Outdoor Advertising recently purchased a high profile San Diego billboard from Creative House, a real estate developer in San Diego, California.  Signvalue was the sales consultant for Creative House.  Insider talked with Impact’s Terry Kafka about the transaction and what he’s learned in 37 years in the out of […]

Grey Outdoor Buys Florence SC Billboards from Myrtle Beach Outdoor

Grey Outdoor LLC has acquired select Florence SC Billboards from Myrtle Beach Outdoor Advertising. Williamson and Associates was the broker.  The purchase includes 14 billboard faces and 6 structures. 12 of the sign faces are located on I-95 south of Florence SC, between Mile marker 147 and Mile marker 151.  […]

Youth Pitch Billboards @ Environmental Contest

A leading communications college sponsored a “pitch competition” last week for area high schools and middle schools to propose ways to raise awareness about climate change. A team comprised of students from Trimble High School in Glouster, OH, and a nearby middle school pitched billboards. It came in second. The […]

Company of the Day: Atwell Outdoor

Company: Atwell Outdoor Advertising, Inc. Headquarters:  2304 Winona Drive Panama City, FL 32405 Markets:  Atwell Outdoor Advertising has numerous high traffic billboards located in Bay, Washington, and Walton Counties in Northwest Florida. Phone: 850-785-6017 Email: info@atwelloutdoor.com Atwell Outdoor Advertising was founded in 1956 by H. Tolbert and Frances P. Atwell in Panama City, Florida. Atwell Outdoor […]

Billboard Insider Classifieds October 12, 2019

Billboard Insider Classifieds work: “Thanks to you and your website I’ve hired a General Manager.  We received several qualified applicants in response to our Billboard Insider classified”  Justin Powell, Owner, Huntington Outdoor “I bought my General Liability from Stu at Bassler and Co that I learned about on Billboard Insider.  I told […]

Becker Boards Buys Pearl Media Miami Wallscapes

Becker Boards has purchased all of  Pearl Media’s Miami wallscapes.  Insider talked Todd Scanlin, Becker Boards VP Sales about the deal. What was the rationale for the transaction? We were happy to grow our footprint in Miami because there’s a significant barrier to entry in the market.  As your readers […]

Carson Frost on Management Agreements

Signvalue’s Carson Frost had these comments on Insider’s post on out of home management agreements: Great Article! We’ve done a couple of deals this year that involved management agreements at the time of sale. From our experience, we’ve seen management agreements as short as a year to as long as […]

Digital Billboard Light Footprint an Issue in Weymouth

  The Weymouth News reports that one digital billboard has been turned off and the town council is requesting no new permits be issued for digital billboards due to lighting issues.  Residents have been complaining about light from a digital billboard operated by Cove Outdoor Advertising at 611 Pleasant Street […]

Company of the Day: Arnold Outdoor

Company:   Arnold Outdoor Markets: Oklahoma. Headquarters: 5121 N Sante Fe, Oklahoma City, OK  73318 Phone: 405-620-5708 Arnold Outdoor was started in 2000.  The company has digital signs, bulletins and posters across the state of Oklahoma.  The company has a number of locations which serve Oklahoma City’s hispanic community.   The firm is owned […]