By Nick Levi, OAAA Legislative Intern As more states legalize cannabis, OAAA has assembled advertising regulations (which vary state to state). If you have questions about specific rules governing cannabis marketing, let us know (kyoakum@oaaa.org). Meanwhile, here are answers to commonly asked questions about this new sales category: 1. What […]
Other News
Company of the Day – Visual Outdoor
Company: Visual Outdoor, LLC Headquarters: 379 Bee Tree Ln. Blairsville, GA 30512 Markets: Northeast Georgia, Western North Carolina, and Eastern Tennessee Phone: (706) 745-9322 Visual Outdoor Advertising is owned by Terry Poteete and operates in the fast growing areas of Northeast Georgia, Western North Carolina, and Eastern Tennessee. They own and […]
New and Noted: Hollywood Billboards, Autonomous Car Delays and Pay for Engagement
Everyone wants a billboard to promote their Emmy chances says Hollywood Reporter. Good news for Clear Channel Outdoor, OUTFRONT Media, Ace Outdoor and the other Sunset Strip and LA operators. Space on the Sunset Strip is now worth $75,000-150,000 for 4 weeks. Hold the Hype on autonomous cars says the […]
Lightking Scores 2nd Largest High School Video Scoreboard in US
Patented Air Series product critical to winning bid for a 30’x60’ video scoreboard at Zachary High School, a leading football program in Louisiana (DORAL, FL. – July 23, 2019) Lightking™, the innovation-driven outdoor LED screen manufacturer, announced that its patented lightweight, vented Air Series LED board was chosen for the […]
Jared Johnson Joins Media Resources
Media Resources is proud to announce the addition of Jared Johnson to our Digital LED Display division where his concentration will be DOOH. Media Resources was founded by Outdoor Advertising veterans, and Jared is a true billboard guy with two decades of local, regional and national experience. Asked why he […]
Geopath Market Spotlight: Richmond-Petersburg
Did you know: Although born in Baltimore, Edgar Allen Poe grew up in Richmond. The State Capitol Building in Richmond was designed by none other than former US President Thomas Jefferson. This week’s Geopath Market Spotlight focuses on the Richmond-Petersburg, Virginia DMA. Infographics for the top DMAs and much more […]
Company of the Day: Viscom Outdoor
Company: Viscom Outdoor Markets: California Headquarters: 11199 Shadow Court, Auburn CA 95602 Phone: 877-484-7266 Email: dave@viscomoutdoor.com Viscom Outdoor was founded in 1974. The company operates and represents approximately 30 billboard structures in Northern California. Insider talked with Owner Bob Townsend and Manager Dave Moran. Bob you’ve got a great story about […]
Meet Anna Bager, The New OAAA President & CEO
Yesterday, the OAAA announced the hiring of Anna Bager, currently executive vice president of the Interactive Advertising Bureau (IAB), to succeed Nancy Fletcher as president & CEO, effective September 16. Anna will be attending the following events. Please check oaaa.org for more details closer to the event: Advertising Week […]
Clear Channel Outdoor Announces Proposed Stock Offering
SAN ANTONIO, July 22, 2019 /PRNewswire/ — Clear Channel Outdoor Holdings, Inc. (CCO) (“Clear Channel Outdoor”), one of the world’s largest outdoor advertising companies, today announced that it has commenced an underwritten public offering (the “Offering”) of its common stock. Clear Channel Outdoor is proposing to sell 100 million shares of common stock […]
Broadsign Powers One of Asia’s Largest Digital Displays
MONTREAL, JULY 23, 2019 — Broadsign International Inc., the leading out-of-home (OOH) marketing solution, today announced that it has been selected by Oriental Sunrise Media Group, a growing Chinese OOH media company, to deliver advertising, augmented reality, and live content experiences to Oriental Sunrise’s digital signage network. This network includes […]