Yesterday Clear Channel Outdoor announced it had upgraded 1,300 structures to “Premiere Panels”. Looks to Insider like Clear Channel is wrapping the entire face of of certain posters rather than installing the vinyl under the face’s frame. The result is this… in place of this… Insider likes the bigger bolder […]
Other News
Lamar’s Low New Interest Rate
Kudos to Lamar Media as they should have finalized their Term B loan package with JP Morgan and Wells Fargo yesterday. Insider reported earlier this week that they should be seeing rates of 1.5% over LIBOR and now that is confirmed. Reuters stated yesterday that the interest coupon is among […]
Karla Steele’s Proudest Out of Home Sale
Karla Steele is an independent out of home sales rep in the midwest. Steele recently formed K Steele Solutions to help smaller out of home companies create marketing tools and help with data organization. She has experience with land leases and permits as well. Insider talked with Steele last week. […]
Talon Appoints Jim Wilson as US CEO
NEW YORK, January 29, 2020 – Talon, the leading independent Out of Home (OOH) media and technology agency, today announced that Jim Wilson has been appointed as its U.S. Chief Executive Officer (CEO). Wilson will join Talon from TEGNA’s Premion, the first-in-market over-the-top (OTT) advertising and technology platform, that he […]
Vistar Canadian Programmatic Spend up 228%
NEW YORK & TORONTO – January 29, 2020 – With rapid advancements in targeting and measurement, and a surging interest in buying DOOH, the programmatic OOH industry is on track for rapid growth in 2020. Vistar Media, the leading programmatic technology provider for digital out-of-home, is helping accelerate that growth […]
Company of the Day – Compass Outdoor
Company: Compass Outdoor Headquarters: 2725 Parleys Way Suite 120, Salt Lake City, UT 84109 Markets: Utah & Idaho Phone: 385.355.1510 Email: dave@compassbillboards.com Compass Billboards is an outdoor advertising company located in Salt Lake City, UT selling billboard and ad space across Utah and Idaho. Their product lines include static and […]
Clear Channel Outdoor Transforms 1,300 Displays to Premiere Panels
New York, NY – Clear Channel Outdoor Holdings, Inc. (CCO) (NYSE: CCO), one of the world’s largest outdoor advertising companies, recently debuted over 1,300 new visually-striking, printed out-of-home (OOH) displays across its small, mid and large U.S. market footprint. CCO’s transformed “Premiere Panels” bring nearly bulletin-size media down-to-earth for even […]
Neil Bell on Ad Contract Renewals
By Neil Bell, Owner, New South Outdoor Most outdoor operators I know are committed to the success of their advertiser’s billboard campaigns. We understand it is imperative that we get them a return on their advertising investment. Otherwise, we can forget about getting that renewal. Sometimes though, we put the […]
Knowing Your Passion
Jennifer Carter, Director Of Client Partnerships at Wilkins Media Have you ever had a Jerry McGuire moment you wanted to share with the world? The epiphanies that come from making wrong choices often give us clarity. That clarity was realized for me when I left the OOH industry for a […]
State Says Proposed Watertown Digital Signs Violate Highway Beautification Act
NNY360 and wwnytv.com report that Watertown NY and the State of New York are at odds over a plan to put two digital billboards on the Court Street Building in Watertown. The State DOT says the sign will violate the Highway Beautification Act because the sign is along Black River […]
























