Today’s podcast guest Richard Rothfelder of Rothfelder Falick reviews the impact of the coronavirus on out of home contracts and 5 mistakes out of home companies make when they write out of home leases. On the impact of coronavirus on out of home contracts Coronavirus has generated a lot of […]
Other News
Three Things About Link Media Outdoor
Boston Omaha, the public parent of Link Media Outdoor, released its 2019 10k. Three things in the 133 page document caught Insider’s eye. The pause that refreshes. Link Media Outdoor closed two acquisitions (Image outdoor and Alpha Displays) for $8.3 million in 2019 versus 3 acquisitions (Tammy Lynn, Key and […]
Billboard Insider’s Guide to Leases, Easements and Real Estate Published.
If you develop out of home advertising sites you need Billboard Insider’s Guide to Leases, Easements and Real Estate. The 130 page Guide tells you: How to use an out of home attorney effectively 21 things in a good out of home lease 11 things in a good out […]
Coronavirus Messaging
This LinkedIn post by Lamar Little Rock Sales Manager Sam Cooper caught Insider’s eye. How are you changing your sales emphasis based on coronavirus? Are you advising clients on how they should change their digital messaging? Daktronics is providing free digital billboard PSA content to LED sign owners to help […]
Chicago’s Disappearing Vintage Outdoor Advertising
WGN in Chicago did a very interesting feature on Joe Marlin and his passion for the old Wallscapes around the greater Chicago area. Insider appreciates those who work to preserve the history of our industry and Joe is an all-star. Joe has a paperback out, “Fading Ads of Chicago”. You […]
Company of the Day: Encore Outdoor
Company:Encore Outdoor Markets: Pennsylvania, New Jersey Headquarters: PO Box 494, Hawley, PA 18428 Phone: 570-493-1355 Email: info@encoreoutdoorllc.com Encore Outdoor has an out of home plant in approximately 56 faces including 7 digital faces in Northeast Pennsylvania and Northwest New Jersey. Glenn Koury is General Manager and a co-owner in the […]
How Blip is helping ooh advertisers protect their business during and after the pandemic
Insider asked Daniel Fleischer of the automated out of home sales platform Blip to talk about how ad messages should change based on the coronavirus. Is Blip changing anything related to advertising emphasis at the moment? Some may find it surprising to hear that we’re seeing even more opportunity to […]
Greg Redeker’s 6 Tips for Preparing and Submitting Permit Applications
Greg Redeker is a Real Estate Manager for Stott Outdoor Advertising. Greg spent 20 years working for local government, most of that time as an urban planner. He also served as a zoning administrator and was lead author for a comprehensive sign ordinance update. Last week he gave 3 tips […]
OAAA’s Member Commitment During the COVID-19 Crisis
Dear OAAA Members and Colleagues, As we continue to monitor Coronavirus (COVID-19) developments closely, the health and well-being of our members, their staff, and our employees is of utmost importance to us. Today, we would like to share with you OAAA’s response to the COVID-19 pandemic. OOH Industry Impact The […]
Veale Outdoor Goes Green in Sonoma County
Santa Rosa, CA (PRWEB) – Veale Outdoor Advertising, a Sonoma County based company that specializes in outdoor advertisements, is making the transition to 100% renewable energy. For many of the County’s residents, passing by the electronic billboard in Rohnert Park on Highway 101 is a regular, if not daily, occurrence. […]