Here are the reader responses to yesterday’s question about how coronarivus is impacting their companies. Insider is impressed by the can-do attitude people are showing. An east coast out of home company owner We’ve only had a couple of customers wanting to come off or needing help. Mainly our restaurants […]
Other News
Shoutouts to OUTFRONT, Adam Owen, Gordon Outdoor and Kre8Media
Shoutouts to the following OOH companies for taking positive steps to fight coronavirus. OUTFRONT Media for launching a digital out of home campaign simply thanking those who are the heroes during this crazy time. OUTFRONT’s Courtney Richards says, “While we’re all trying to navigate our new normal (for now!), it’s […]
Rate This Board by Greg Callaham
Rate This Board allows a billboard designer to rate a random piece of billboard artwork using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This week’s rating is […]
Company of the Day – EPIC Outdoor
Company: EPIC Outdoor Advertising Headquarters: 720 St. Anne St., Rapid City, SD 57701 Markets: South Dakota, Wyoming, Nebraska Phone: (605) 388-9424 Email: brendan@epicoutdoor.com EPIC Outdoor Advertising billboards can be found in the following areas: North central Nebraska (Chadron & Alliance) Eastern Wyoming Western South Dakota Along with their static inventory […]
Coronavirus: Bad But Not The Apocalypse
There’s a lot of sky is falling talk about the coronavirus. Traffic counts are down 30-60% in Washington State. Transit ridership is down by an average of 64% according Transit to app. Insider is concerned and sheltering in place. He lives 2 miles from the Kirkland Life Care Center where […]
How OOH Lenders Are Reacting to Coronavirus
The economy and the OOH industry has had a strong run over the last ten years. Cash flows are strong, profits are up and our values have been at all time highs. It has been good times for banks too, especially in the last two years. Their profits have been […]
Staying Productive While Social Distancing
How do you stay productive when you are social distancing and when sales prospects are not in the office or are not returning your phone calls? Do the tasks which get shoved aside when the phone is ringing and the emails are piling up. Look for new locations. That’s what […]
How is Coronavirus Impacting Your Business?
How has coronavirus impacted your out of home company? Have any clients asked to cancel or abate their contracts? Have any of your employees been impacted? What steps have you taken to mitigate risks. Let Insider know using the form below. We’ll publish the results tomorrow. We won’t use names […]
Digital Billboards on Rolling Stock
Patrick Morin is the President of Freight Train Media, a company with patents to put billboards on container cars and flat cars. Insider talked with Morin about the idea last week. Patrick, how did your idea come about? I’ve been in the advertising business for a long time. I started […]
Insider’s New Book is Available!
Billboard Insider’s Guide to Leases, Easements and Real Estate is an important resource for anyone in the Out of Home industry. The 130 page Guide tells you: How to use an out of home attorney effectively 21 things in a good out of home lease 11 things in a […]