The anti-billboard crowd says that billboards don’t work in a world of mobile phones. Tell that to Clay Robertson. IBOUSA General Manager Chris Cowlbeck interviewed Robertson, the owner of Robertson’s Hams of Marrieta Oklahoma. Some of the highlights. How did you get started with billboards. My dad put in a […]
(NATIONAL – May 27, 2020) – do it outdoors media has launched an click-through rate (CTR) increase guarantee for advertisers that deploy an integrated mobile billboard and digital ad campaign. First-to-market in the out-of-home (OOH) media industry, this CTR Guarantee initiative guarantees that advertisers who launch do it outdoors’ integrated […]
Company: Huntington Outdoor Markets: Ohio, Indiana Headquarters: 524 1/2 S. Broadway, Greenville, OH 45331 Phone: 800-704-5973 Email: office@huntingtonoutdoor.com Huntington Outdoor operates a billboard plant with over 400 faces in Southwest Ohio and east-central Indiana. The company was formed by Justin Powell in 2008 and is headquartered in Greenville Ohio. The company’s VP of Sales Jena […]
Courthouse News reported that San Francisco Mayor London Breed cannot be sued for allegedly pressuring advertising firms to pull a political rival’s billboards that were denounced as racist by the mayor and several other elected officials, a federal judge ruled Tuesday. Failed mayoral candidate Ellen Zhou sued Mayor Breed, Clear […]
OAAA President and CEO Anna Bager and VP Marketing Stephen Freitas made a short Zoom presentation to Independent Billboard Operator USA members at a Zoom call which was staged after the IBO Spring convention was cancelled. Here’s a summary of what they said. OAAA President and CEO Anna Bager: The […]
The House is scheduled to vote today on changes to the Payroll Protection Program, not to bring more money into the program, but to create greater flexibility with those proceeds and the time frame for their use. The total funds made available for the PPP was $669 billion. The initial […]
NEW YORK, May 26, 2020 /PRNewswire/ — OUTFRONT Media Inc. (NYSE: OUT) earned six awards during the 78th annual OBIE Awards on May 20 for billboard campaigns designed by its in-house creative team, OUTFRONT STUDIOS. Each year, The Out Of Home Advertising Association of America (OAAA) presents the OBIE Awards, which […]
InSite Street Media’s Toni Short provides a breakdown of how she delivers ongoing Geopath training to all employees. When I was a beta tester of the Geopath Insights Suite, I was able to go through the entire platform and training program now available through the Geopath Learning Lab. With the […]
Company: Iconic Sign Group Market: Corpus Christi, Texas Headquarters: 1826 SPID, Suite B, Corpus Christi, TX 78416 Phone: 361-883-7446 Email: info@iconicsg.com Iconic sign Group is a family business which was started in 1935. The company designs, installs and maintains on and off premise signs and vehicle wraps. They are a […]
NEW YORK – Global investment firm The Carlyle Group (NASDAQ: CG) today announced that it has provided a debt financing package for Adams Outdoor Advertising, one of the largest independent suppliers of premium out-of-home media. The Company, which owns and operates advertising assets in 12 core markets across the U.S., will […]
