You might remember our article on Wendy Hickey and ArtPop and their challenge on meeting their fund raising goals. Wendy was nice enough to provide us with an update and we wanted to pass along her message. I wanted to catch you up on our fundraising efforts since we last […]
Other News
Talon Outdoor Platform Offers Precision OOH Targeting for Companies in Regulated Categories
New York, NY – Talon Outdoor, a leading independent Out of Home (OOH) media specialist, today announced that Plato, its OOH planning and buying platform, has expanded to provide precision campaign planning for marketers operating in industries where advertising activities are regulated and controlled. Key regulated categories of focus for […]
Company of the Day: Insite Mediacom
Companies: Insite Mediacom Markets: Nationwide Headquarters: 150 NW 7th Avenue, Suite 3, Plantation, FL 33317 Phone: 888-867-2194 Insite Mediacom owns and operates over 1600 outdoor advertising faces in Georgia, South Carolina, West Virginia and Maryland. Insite also operates a network of over 15,000 bus shelters, bench and bus wraps nationwide via […]
It Takes a Community to Feed One
By Andrea Messimer-Henley In early March we all felt the impact of COVID19, there isn’t a single person that wasn’t affected in some way shape or form. I began to reflect on what I learned growing up in the grocery business that people need food in every circumstance and no one […]
The Perils of Development Clauses
Many landlords ask for the right to terminate a billboard lease in the event that it interferes with the sale or development of a property. There are perils in broad development clauses That’s the lesson of Lamar vs By-Pass Partners. Here are the facts. In the late 1980’s Outdoor Communications, […]
Boston Omaha Completes Public Offering
OMAHA, Neb.–(BUSINESS WIRE)–Boston Omaha Corporation (NASDAQ: BOMN) (“Boston Omaha” or the “Company”) today announced the closing of its previously announced underwritten public offering of its Class A common stock, par value $0.001 per share (“Class A common stock”), at a price to the public of $16.00 per share, for a […]
Company of the Day – Irish Sign Company
Company: Irish Sign Company Market: North Dakota Headquarters: 2302 University Drive S., Fargo ND 58103 Phone: 701-371-5018 Email: info@IrishSignCo.com Irish Sign Co is owned by Simon and Whitney Irish. They operate a digital billboard in Fargo, North Dakota. Pricing ranges from $325-500/week per slot. [wpforms id=”9787″] Paid Advertisement
Standard Diversified Spins Off Standard Outdoor
Standard Diversified the public tobacco, vaping, insurance and out of home company sold Standard Outdoor, LLC to Billboards LLC, an affiliate of Standard General L.P. The spinoff is part of a plan of reorganization. Here’s what Insider has learned from Standard’s April 13, 2020 Sale announcement, 2019 10k and first quarter […]
The Covid Rebound
Most out of home companies tell Billboard Insider revenues have begun to recover from Covid-19 lows. This is verified by Insider’s experience. Here are cash collections and billings compared to a January 2020 baseline for Insider’s Indiana and Minnesota out of home plant. Percent Change in Collections and Revenue Versus […]
Making the Case for OOH
2020 Local Case Study Award Winners Case studies are powerful testimonials and the OAAA case study library contains over 650 examples of how OOH is creating results in markets across the US. The fifth annual OAAA/Geopath Local Case Study Contest produced a record 64 entries, and the cases demonstrated OOH is […]