A reader asked Insider about billboard imprints – the metal plates which you put up on a billboard to identify it as yours. Here are Insider’s thoughts. Imprints are great advertising. What store fails to put up a sign? Billboards are your store. Put up a sign. Imprints are […]
Other News
Tiffin Metal on Billboard Imprints
A reader asked Insider to write about billboard imprints, the nameplates which identify that a billboard is yours. Insider talked with Marcia Carroll and Kylene Foster at Tiffin Metal Products to learn more about Billboard imprints. What kinds of imprints do you sell? We provide imprints in a variety of […]
Savey Family Fund
As most of you know, Insider reported on the tragic deaths of John Savey and his son Jay during a break in at their home in Windermere Florida. John’s wife Lisa was badly injured during the incident. The Savey’s had been raising their grandson, 9 year old Mason Cardy. He was […]
OAAA/Nielsen Infographic on Digital Billboards
The OAAA and Nielsen have put together a terrific infographics series summarizing Nielsen’s 2020 digital OOH Advertising report. Here’s the infographic on digital billboards. We’ll run the rest of the infographics over the next few days. Used with permission of OAAA. [wpforms id=”9787″] Paid Advertisement
Watchfire Selected by North Myrtle Beach for City Gateway Sign
DANVILLE, Ill, — (August 20, 2020) — Watchfire Signs, a leading provider of exterior and interior LED signs, was selected by the city of North Myrtle Beach, S.C., to manufacture a digital message center for the city’s new gateway signage that welcomes millions of vacationers to the resort area every […]
Company of the Day: Mahalo Marketing
Company: Mahalo Marketing Headquarters: 4005 Nine McFarland Dr, Suite 200, Alpharetta, GA 30004 Phone: 404-681-9700 Email: sjones@mahalomarketinginc.com Mahalo Marketing, Inc. acquires, develops and manages outdoor advertising assets in and around Atlanta, Georgia. The firm is a member of the OAAA, Geopath and the Outdoor Advertising Association of Georgia. Mahalo Marketing was started in 1994 […]
Which Public Out of Home Company Has the Highest Insider Ownership?
Correction 7:24 am pacific time: Insider’s initial story underestimated Insider ownership at Lamar by failing to take into account ownership of B shares and ownership by the Reilly Family Limited Trust. We have adjusted the Lamar insider ownership figures upward based on the Lamar 2019 definitive proxy statement. Clear Channel […]
Time’s Up. Formetco Welcomes Outdoor Advertising Veteran as Hardware Sales Manager
Duluth, GA, Release: August 18, 2020 The US’s largest supplier to the Out of Home industry, Formetco announced and welcomes Joe Perri to its Hardware division where he will manage sales for the Eastern United States. 35-year Out of Home veteran, Joe Perri takes the position of Hardware Sales, Eastern United States for […]
Comments on Lease Increase Article
Insider wanted to share feedback we received from readers on our lease increase article from yesterday. An out of home real estate manager agrees that you need to be careful about overpaying for a lease. I really like the article about lease increases in today’s headlines. When trying to renew […]
Intersection Wins Trimet Advertising Partnership
Portland, OR – August 19, 2020 – Intersection, the leading smart cities media and technology company, today announced that it has been awarded a five-year contract (with two-year option) to sell bus, rail and paratransit advertising across TriMet’s public transportation system in Portland, OR. Intersection will work with TriMet to […]