New York, NY – August 13, 2020 – Talon Outdoor, a leading independent Out of Home (OOH) media specialist, today announced the appointment of Jonathan Conway as Chief Operating Officer (COO) and of Shabnam Irilian as Senior Vice President, Head of Business Operations in North America (N.A.). Conway, who previously […]
Company: Mackay Advertising Market: Texas Headquarters: 301 West Vickery Boulevard, Fort Worth, Texas 76104 Phone: 817-877-1866 Email: Mike@MackayAdvertising.com Mackay Advertising was founded in 1985 and provides outdoor advertising on buses, bus benches, and billboards in the Dallas/Fort Worth market. Mackay also offers graphic design services such as: Logos, Business Cards, […]
NEW YORK, August 12, 2020 – Inc. magazine today revealed that Lindmark Outdoor Media, LLC is No. 3,041 on its annual Inc. 5000 list, the most prestigious ranking of the nation’s fastest-growing private companies. The list represents a unique look at the most successful companies within the American economy’s most […]
How has COVID impacted the spending of the US public out of home companies? Here’s Insider’s analysis. Expenses Down 26% Now is not a good time to ask for a raise. The big three cut their expenses by a total of $284 million or 26% during the the second quarter […]
With the largest reach of any media, OOH serves as a powerful marketing tool, especially for traditional brick-and-mortar and online retailers. The rapid growth of data analytics has further enhanced OOH’s ability to power retailers’ success by delivering ad messages to the intended target audiences through the most relevant OOH […]
Rate This Ad allows a billboard designer to rate a random piece of billboard artwork using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This week’s rating is […]
In addition to running Oklahoma based LOOK Billboards Chris Cowlbeck is General Manager of the Independent Billboard Operators Operators USA. Insider caught up with Cowlback earlier this week. How has Covid impacted Look Billboards. It’s been more of a mind game dealing with the way the media and politics has […]
Today’s podcast guest is Scott Lafoy a 35 year out of home veteran and CEO of Link Media Outdoor says Link Media is always looking for acquisitions and it’s looking now. Here are the highlights of our conversation. Talk about your career and why you came to Link Media. I […]
Geopath’s DMA report dated 8/10/2020 shows that average daily miles travelled for July 27-August 2, 2020 is flat or slightly up in 115 markets and down slightly in 95 markets. In most markets average daily miles travelled is close to normal. Here’s the graph for Chicago. The Geopath report […]
Two current examples of Outdoor as a communication and free speech platform come courtesy of media mogul Oprah Winfrey and animal rights advocates LA Animal Save and The Animal Alliance. This month, Oprah Winfrey did something she had never done before. She dedicated the cover of The Oprah Magazine to […]
