Other News

Company of the Day – Millenium Outdoor

Company:  Millennium Outdoor Advertising Markets: Texas Headquarters: Winfield, TX Phone: 844-842-8664 Email: administrator@millenniumads.net Millennium Outdoor Advertising operates an outdoor plant in east Texas.  Their focus is on well-travelled Interstate highways.   [wpforms id=”9787″] Paid Advertisement

Dusty’s Outdoor Installs First Digital Sign

Dusty’s Outdoor has installed its first digital billboard – a 10 x 30 back to back digital sign in Mt Vernon, IL.  Insider talked with Travis Rhodes. You’ve been planning this for a while We have been working hard for the past 2 years with the city of Mt. Vernon, […]

Geopath Expands Place Based Inventory

New York, NY, September 11, 2020 — Geopath, the not-for-profit organization that provides the industry-standard currency for out-of-home (OOH) advertising, today announced that measured inventory available in the Geopath Insights Suite increased by 50% since the integration of place-based screens into the platform in April of last year. With 48 […]

Company of the Day: Missouri Neon Outdoor

Company:  Missouri Neon Outdoor Markets: Missouri, Arkansas, Oklahoma. Address: 3160 W. Kearney St, Springfield, MO  65803 Phone: 417-862-1778 Missouri Neon Outdoor was started in 1934 and owns more than 850 static and digital faces in 40 counties in Arkansas, Missouri and Oklahoma.  Vernon Boyce bought the company in 1963 and […]

Billboard Insider Classifieds September 12, 2020

Billboard Insider Classifieds work: “Thanks to you and your website I’ve hired a General Manager.  We received several qualified applicants in response to our Billboard Insider classified”  Justin Powell, Owner, Huntington Outdoor “I bought my General Liability from Stu at Bassler and Co that I learned about on Billboard Insider.  I told […]

Comments To A Traffic Skeptic Redux

In Wednesday’s Comments to A Traffic Skeptic  Insider talked about why the data should be believed that average daily miles travelled has recovered from post-covid lows.  Yesterday Geopath released  Mobility Update dated September 10, 2020 showing that average miles traveled daily is now 93% of travel occuring prior to covid-19 […]

3 Myths About Programmatic Out of Home

On this week’s Billboard Insider podcast Jonathan Gudai described the three myths surrounding programmatic out of home. Myths about programmatic out of home. Number one, programmatic should be looked at by the media owners as an extension of their business.  I think for a very long time it was viewed […]

An On the Ground View of NYC’s Re-Emerging Market

By Miriam Buireu Parra, Business Director, Evolve OOH With September now upon us, New Yorkers are preparing for the city’s final phase of reopening following one of the most severe and well-respected lockdowns anywhere in the United States. Signs of life and normality have been re-emerging in New York for […]

Urban IQ Focuses on Advertising with a Purpose

NEW YORK, Sept. 10, 2020 /PRNewswire/ — Urban IQ, a leading independent Digital-Out-of-Home (DOOH) technology company announced today “Advertising with a Purpose.” A new Corporate Social Responsibility (CSR) focus that will drive significant support to cause related issues and charities.  Urban IQ will also update their corporate tagline to reflect this new organizational mantra. For […]

Company of the Day: Mesmerize Media

Company: Mesmerize Markets: Nationwide Address: 505 8th Ave., Suite 1003, New York, NY  10018 Email: sayhello@mesmerize.com  Phone: 212-365-5848 Founded in 2006, Mesmerize is a media company dedicated to connecting people to valuable information, resources and tools that empower them to proactively manage their health and improve their sense of well-being. We […]