Company: Pearl Media Headquarters: 151 Forest St, Suite J, Montclair, NJ 07402 Phone: 973-492-2300 Email: info@pearlmedia.com Pearl Media is an award-winning Out-of-Home and Experiential marketing agency headquartered in Northern New Jersey with offices in Miami, Los Angeles and San Francisco. In October the company activated a large multiple screen LED digital project at […]
Other News
Billboards in Houston After 55 Years
Texas Highways published A Sightseeing Journey of the Billboards of Houston, 55 Years after LBJ’s Beautification Act. The author spent 4-5 hours driving Houston freeways looking at billboards. Some of the author’s conclusions: There are fewer billboards. “billboards were relatively few compared to the days of my youth…at their peak, […]
Landmark Adds 23 OOH Tenant Sites in 3rd Quarter
Landmark Infrastructure released financials for the third quarter of 2020. Revenues increased by 10% to $14.2 million. Net income increased from $701,ooo in the third quarter of 2019 to $1.5 million in the third quarter of 2020. The company added 23 new leases and easements during the third quarter of […]
OOH Primed To Influence Black Friday & Cyber Monday Shoppers
This holiday shopping season will be unlike any other due to the impact of COVID-19, but it isn’t dampening consumer enthusiasm for retail promotions, according to a new survey of US adults 18+ from OAAA and LoopMe. Nearly half (43%) of the survey respondents who will be shopping Black Friday […]
Company of the Day – PM Advertising
Company: PM Advertising Market: Central Coast of California Headquarters: PO Box 3053, San Luis Obispo, CA 93403 Phone: 805-441-7861 Email: paulgmoerman@gmail.com PM Advertising is an outdoor advertising company located in San Luis Obispo County on California’s central coast. Billboard sites run along Hwy 101 from the city limits of San Luis […]
Outdoor Legal: Taking down a billboard is not an antitrust violation.
Terminating a lease in response to exorbitant rent demands is not an antitrust violation and having a restrictive sign code is not an antitrust violation. That’s the lesson of Karraa and VMG versus OUTFRONT Media and the City of Los Angeles. Here are the facts. Rabadi Service Station Inc. operates […]
Chris Huskey, RIP
KFOR.com reports that 34 year old Lamar Advertising of Oklahoma employee Chris Huskey was killed last week when he was shot attempting to recover a company vehicle stolen by a fugitive. Police later killed the fugitive in an exchange of gunfire. Friends called Chris “one of a kind.” This is […]
Geopath Reports Travel is 92% of Pre-covid
The Geopath Mobility Report dated 11/12/20 shows that average daily miles travelled is 92% of pre-covid levels. Here are the state charts. Average daily miles travelled is down slightly in most states during the past month. [wpforms id=”9787″] Paid Advertisement
Rate This Ad By Greg Callaham
Rate This Ad allows a billboard designer to rate a random piece of billboard artwork using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This week’s rating is […]
Company of the Day: Pelican Outdoor
Company: Pelican Outdoor Advertising Markets: New Orleans, Louisiana Headquarters: 201 Kent Avenue, Metairie, LA 70001 Phone: 504-738-5153 Pelican Outdoor operates 23 billboard structures in New Orleans, Louisiana. It is the only locally owned and operated billboard company servicing the greater New Orleans metro area. Most of the structures are two sided, 14 by […]