Other News

Billboard Insider Classifieds December 5, 2020

Billboard Insider Classifieds work: “We got a big boost in qualified applicants from running our ad on your site.”  Rodney Davis, Transformation Media “Thanks to you and your website I’ve hired a General Manager.  We received several qualified applicants in response to our Billboard Insider classified”  Justin Powell, Owner, Huntington Outdoor […]

Eccleshare: The second wave of the virus is not as scary as the first.

Clear Channel Outdoor Worldwide CEO William Eccleshare, Americas CEO Scott Wells and CFO Brian Coleman appeared at this weeks Wells Fargo TMT conference.  Some highlights. Eccleshare is optimistic about the future. We continue to be optimistic about the resilience of the business because there the lockdowns have been less significant…our […]

City of Houston Has RFP For Digital Billboards

In a November article, with Richard Rothfelder, on a 55 year look at the Houston billboard market, Insider expressed our surprise that there was no discussion of digital billboards.  Rothfelder indicated that unlike many cities across Texas and the country, Houston still doesn’t permit digital displays for off-premise signs.  A […]

Will the Supreme Court take up Austin’s sign code appeal?

Lots of speculation as to whether the US Supreme Court will take up an appeals court decision that the city of Austin’s ban on off-premise digital billboards violates the First Amendment.  The case is Reagan and Lamar versus City of Austin.   Austin has approved a legal services agreement with a […]

Pattison Outdoor Raises the Bar in Quality With New Digital Superboards

Toronto, ON, December 2, 2020 – Canada’s leading Out-of-Home advertising company PATTISON Outdoor Advertising expands its national offering of premium, large-format Digital advertising displays with the launch of a new dual-sided Digital Superboard located on the Gardiner Expressway, West of Dufferin Street in Toronto, Ontario. Measuring at 16’ x 56’, the […]

OUTFRONT Named One of Americas Most Responsible Companies

OUTFRONT has been ranked in Newsweek’s second annual America’s Most Responsible Companies list. Out of 2,000 eligible companies, 400 made the final list, each across 14 different industries. OUTFRONT is the only out of home company to make the list.  It was ranked #325, the second media company after Disney […]

Company of the Day: Premiere/Art Outdoor

Company: Premiere/Art Outdoor Advertising Markets:  Montana Address: 623 Mountain View Drive, Bozeman, MT  59718 Email: mclyde21@gmail.com Phone: 406-599-5909 Premiere Outdoor operates a 192 face out of home plant in the following markets: Missoula, Great Falls, Helena and Bozeman.  The company was formed in 1990.  Insider talked with Matt Clyde after […]

Link Media: Most of the things we are looking at are tuck-ins.

Alex Rozek (center) and Adam Peterson (right) appearing at the Wells Fargo TMT Summit Boston Omaha’s Co-CEO’s Alex Rozek and Adam Peterson made a rare public appearance at the Wells Fargo TMT conference this week.  Here’s what they said about Boston Omaha’s Link Media Outdoor subsidiary. On why Link has […]

Out of Home CPM’s by Industry Segment

Here is PJ Solomon’s CPM (cost per thousand impressions) comparison for Out of Home and other forms of media. Source: PJ Solomon Media Monthly November 2020 The PJ Solomon data only uses four segments – bulletins, posters, transit, place-based).  It also shows a cpm range.  Here’s a more detailed table […]

Forgiven!

Our outdoor company, Circle City Outdoor, received an early Holiday present with a short email message from our bank, that was so, so sweet…         And with the completion of a very short online form (about two pages worth), attaching two quarters worth of 941’s and a […]