Branded Cities’ fourth media acquisition at Canada’s busiest intersection, Yonge & Dundas Toronto, Canada – January 20, 2021 – Branded Cities North America’s leading iconic Out-of-Home (OOH) media company, has entered into a new long-term agreement with Rogers Sports & Media for the re-development of the Rogers Tower located in the heart […]
NEW YORK, NY — JANUARY 22, 2021 — Curb Taxi Media, the leading provider of mobility-centric media in the United States, announced a new partnership with Place Exchange, the leading SSP for programmatic out-of-home and place-based media. Together, they plan to expand Curb’s programmatic network and enable more agencies and […]
Company: Sayer Outdoor Advertising Markets: Louisiana Address: 100 Main St, Pineville, Louisiana 71360 Phone: 318-715-4795 Sayer Outdoor advertising operates a billboard plant in Prineville, Louisiana. Landry and Leo Sayer are members. Buck Holt is the firm’s marketing and sales manager. [wpforms id=”9787″] Paid Advertisement
Yesterday Lamar won a decisive battle in its ongoing dispute with the city of Pittsburgh over the Mt Washington billboard. The city cited Lamar for breaching the zoning code by enlarging or replacing a non-conforming sign when Lamar stretched a vinyl over the face of a non-conforming electronic sign. The […]
By Richard Rothfelder, Rothfelder & Falick As I write this article on Inauguration Day, it strikes me how silent the outgoing President has been in recent days. Of course, the reason we haven’t heard from him is that Twitter has cancelled his favorite form of mass communication after the insurgency […]
Yesterday Jon Odom stressed the importance of using a two part process – primer and overcoat – to paint billboard structures. Reader Greg Hicks agrees: This is a great subject. Very few paints or primers work well over rust. The rust must be removed or converted. Some one step products […]
BOSTON, MA—Orange Barrel Media recently upgraded its digital display at the high-profile W Hotel in Boston’s Theatre District. The new LED video screen was provided by SNA Displays. “We are pleased to collaborate with SNA Displays to upgrade the screen at the W Hotel, and believe this new high-resolution display […]
Company: Sapp Outdoor Markets: Southeast Georgia Headquarters: 72 Laircey Street, Statesboro, GA 30458 Phone: 912-764-5649 Email: matthewsapp26@gmail.com Sapp Outdoor has display locations in 10 Southeast Georgia counties. Insider had the opportunity to spend a few minutes with Matthew Sapp, General Manager of Sapp Outdoor. Established in 1949, Sapp Outdoor has […]
Huntington Outdoor President Justin Powell comments on a recent Billboard Insider article. This caught my attention: “We are selling towers for 20–30 times tower cash flow, and typically get over twenty offers per engagement.” Why aren’t billboards selling for multiples like this? Insider’s take: Out of home assets typically trade […]
Jon Odom, the President of Productivity Fabricators gave a short course on the care and maintenance of billboard structures on yesterday’s Billboard Insider podcast. Jon said this about the importance of painting out of home advertising structures. The importance of painting a billboard structure The thing that really should be […]
