By Jonathan Gudai, CEO of Adomni Background Info On the Thursday prior to Super Bowl weekend 2021, the new Daily Fantasy Sports app – SuperDraft realized that it had a problem. Its $1,000,000 BIG GAME fantasy contest had only 26 of 267 entrants signed up to play. And the top 60 ranked contest participants were guaranteed to […]
The Lexington Herald Ledger is reporting that Lamar Advertising filed a federal lawsuit against the Lexington-Fayette Urban County Government in the US District Court for the Eastern District of Kentucky on February 10th, over regulations that ban freestanding electronic billboards in the county. Lamar applied in September 2020 for permits […]
Rancho Santa Margarita, CA – February 23, 2021 – Road Runner Media, a Digital Out of Home media company driving the future of road safety and advertising, today announced that the company has partnered with Baseline Growth Capital for up to $62.5 million in financing. The capital will enable Road […]
Company: Streetlevel Media Headquarters: 221 Williams Street, Fayetteville NC Market: North Carolina Phone: 910.323.9306 Email: info@streetlevelmedia.com Streetlevel Media is a mobile outdoor advertising company based in North Carolina that specializes in transit (bus) advertising and mobile billboards partnering with delivery fleets. Started in 2005 by former radio broadcasters Weyher Dawson […]
Kevin Gephart spent 35+ years selling advertising including 12 years at Clear Channel Outdoor in Minneapolis. Last week he discussed how to use social media to sell out of home. Today he discusses overlooked prospecting techniques. For the next few weeks I’ll discuss 9 sometimes overlooked for out of home […]
Temperatures are in the 20’s and 30’s across much of the mountain west, midwest and northeast. Here’s some advice from out of home operators used to working in cold weather. Joe Mancuso, Bella Outdoor Outdoor labor in the winter presents challenges. For one thing productivity goes down as the temperature […]
Last week Insider polled readers about whether they are seeing inflation. 50% of readers reported they are seeing steel cost increases. 15% of readers are seeing now out of home cost increases. Here are the results from the Billboard Insider reader poll. [wpforms id=”9787″] Paid Advertisement
Rate This Ad allows a billboard designer to rate a random piece of billboard artwork using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This week’s rating is […]
Company: Street Media Group Markets: Colorado, Arizona Address: 161 Saturn Drive, Suite 5A, Fort Collins, CO. 80525 Email: troy.hammond@streetmediagroup.com Phone: (844)804-8535 Street Media Group operates a billboard and transit plant in Colorado and Arizona. Gary Young is CEO. Troy Hammond is COO. The company’s current transit contracts are in: Colorado […]
Billboard Insider Classifieds work: “We got a big boost in qualified applicants from running our ad on your site.” Rodney Davis, Transformation Media “Thanks to you and your website I’ve hired a General Manager. We received several qualified applicants in response to our Billboard Insider classified” Justin Powell, Owner, Huntington Outdoor […]
