Other News

Beau Burkett on the Seller’s Market in Out of Home

It’s a seller’s market in out of home.  Billboard Insider is aware of 5 transactions which closed yesterday. Juggernaut Media divested assets in Phoenix. Media Choice acquired Kramerica Outdoor Advertising in North Texas Lindmark Media acquired Quail Outdoor in New Mexico and 77 static displays from Griffin Media in  Tulsa, […]

Uber Selects Vistar as Programmatic Partner

NEW YORK, NY (December 2, 2021) — Vistar Media, the leading global provider of software for programmatic digital out-of-home (DOOH), today announced that it has been selected by Uber OOH, Uber’s digital cartop advertising network, as a new programmatic partner. Uber OOH will leverage the Vistar supply-side platform (SSP) to […]

Infuse Digital Hires Jake Indyk

NEW YORK―Infuse Digital, a New York-based provider of digital display assets and advertising revenue, has announced the hire of Jake Indyk. As the company’s vice president, Indyk leads day-to-day management with a focus on identifying and structuring new opportunities, funding, and strategic partnerships. Infuse Digital provides property owners the ability […]

Catalina and GSTV Partner to Measure DOOH Ad impact

ST. PETERSBURG, FL, Dec. 1, 2021 – Leading shopper intelligence and omni-channel media provider Catalina and GSTV, the national video network engaging and entertaining targeted audiences at scale across tens of thousands of fuel retailers, have formed a strategic partnership to make GSTV an integral part of more retailers’ and […]

Company of the Day – Covenant Media of South Carolina

Company: Covenant Media of South Carolina Markets: South Carolina Headquarters: 7455 Eastview Dr, Irmo, SC 29063 Phone: 803-312-9992 Covenant Media of South Carolina operates 490 billboard locations all in South Carolina. Jonathan Paul is the Sales Manager.   [wpforms id=”9787″] Paid Advertisement

Inflation and Out of Home

A November 2021 New York Times headline says it all: The Bond Market Says Inflation Will Last.  You Should Be Listening.  The article appeared shortly after the bond market’s 5 year inflation expectation rose to 3%. The consumer price index (“CPI”) rose to a 30 year high in October 2021.  […]

Grey Outdoor Acquires Lee Outdoor

Grey Outdoor LLC announces the acquisition of the billboard assets owned by Lee Outdoor Advertising in Wilmington NC. The purchase consisted of three two-sided static billboard structures with land and easements for all three sites. The structures complement the coverage of Grey Outdoor LLC in Wilmington and the surrounding area. […]

Adomni Appoints Harjit Badesha as Regional Managing Director for the UK and Europe Region

 Badesha brings strong leadership experience across various media and delivers demonstrated track record of driving results Las Vegas, NV – Adomni, the leading programmatic platform to plan and buy digital out-of-home advertising, today announced the appointment of Harjit Badesha in the newly-crafted leadership position as Regional Managing Director for the […]

Company of the Day: Cooper Outdoor

Company: Cooper Outdoor  Markets: Texas, Southern Coast, Southeast of San Antonio. Headquarters:  115 Waco, Corpus Christi, Texas, 78401 Phone:  361-882-3088 Email: coopersales@cooperoutdoor.com Cooper Outdoor is a locally owned and operated family business which was founded in 1981.  The company has 500 billboard locations in Aransas County, Bee County, Jim Wells County, Kleberg County, Live Oak […]

Lamar’s Tommy Teepell on Selling Out of Home

Lamar has started an out of home podcast called Digital and Dirt.  Some highlights from Ian Dallimore’s interview with Lamar CMO Tommy Teepell On an early OAAA presentation contrasting out of home with radio and newspapers and TV. I come out there and I am getting blown away by stuff […]