Atlanta, GA – December 13, 2021 – Intersection, an experience-driven out-of-home media and technology company, today announced it has been awarded an exclusive 10-year contract to sell bus, rail and station advertising with the Metropolitan Atlanta Rapid Transit Authority (MARTA). Through the agreement, Intersection will bring its suite of static […]
Company: Del Outdoor Headquarters: 1702 S. Arizona Ave, Yuma, AZ 85364 Markets: Arizona, California & New Mexico Phone: 928-343-1135 Email: bwright@deloutdoor.com Del Outdoor is family owned business that was founded in 1986. Del Outdoor is based out of Yuma, Arizona and is part of Western News & Info, Inc. Brandy Wright is […]
By Kevin Gephart A reader asked me for some strategies to grow sales in 2022. I appreciate their understanding of 2022 sales not hinging on external forces, but rather on developing and executing their own plan. How to grow sales is a big question that can pivot on one astoundingly […]
The events of the last couple of years have driven the buy side in the OOH Industry to ask questions and demand results from media owners who want to get to the front of the line with campaign placements. A recent article by Anna Bager, CEO of OAAA, “Smooth Sailing […]
Last week we polled Billboard Insider readers on out of home sales commissions. Almost two-thirds of our readers want to be paid based on out of home billings. As the owner of a small out of home company, Billboard Insider prefers to pay sales commissions on collections, not on billings. […]
Rate This Ad allows a billboard designer to rate a random piece of billboard artwork using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This week’s rating is […]
Company: Dakota Outdoor Advertising Markets: North Dakota, Montana, Wyoming Address: 100 W. Apache St, Farmington, New Mexico. 87401 Email: accounting@dakota-outdoor.com Phone: 701-354-7880 Dakota outdoor advertising operates static and digital billboards in 30 communities in North Dakota, Montana and Wyoming. The company uses Daktronics digital billboards. Mike Bushendorf is the company’s […]
Billboard Insider Classifieds work: “We got a big boost in qualified applicants from running our ad on your site.” Rodney Davis, Transformation Media “Thanks to you and your website I’ve hired a General Manager. We received several qualified applicants in response to our Billboard Insider classified” Justin Powell, Owner, Huntington Outdoor […]
BATON ROUGE, La., Dec. 09, 2021 (GLOBE NEWSWIRE) — Lamar Advertising Company (Nasdaq: LAMR), a leading owner and operator of outdoor advertising and logo sign displays, announces that its board of directors has declared a quarterly cash dividend of $1.00 per share and a special cash dividend of $0.50 per […]
Billboard Insider’s take: Here are two press releases on a huge development – an alternative reach, frequency and impressions provider for independent out of home operators. We’re intrigued by Chris Cowlbeck’s comment that Place Exchange is willing to seek MRC accreditation once an OOH standard is finalized in 2022. New […]
