Christine Lanziano operates Digital Outdoor Advertising, a women owned business which secures national advertising for independent billboard companies. Billboard Insider talked with Christine last week. How did you get in the out of home business? Like almost everyone else in this crazy industry, my entry into the outdoor business was pure serendipity. […]
Insider Note: The industry continues to flourish as Link Media parent company, Boston Omaha starts the New Year with a significant announcement. OMAHA, Nebraska–(BUSINESS WIRE)–Boston Omaha Corporation (NASDAQ: BOMN) (the “Company”) today announced that it is transferring the listing of its Class A common stock from the Nasdaq Capital Market […]
Company: Dupont Advertising Headquarters: 9381 Coldwater Rd, Fort Wayne, IN 46825 Market: Fort Wayne, IN Email: dan@dupontad.com Phone: 260-888-2216 Dupont Advertising owns and operates two billboard structures in Fort Wayne, Indiana. Both structures are two sided. Three sides are tri-visions, the fourth is a static face. [wpforms id=”9787″] Paid […]
The Out of Home M&A market is hot. Billboard Insider has compiled a list of fourth quarter 2021 out of home transactions. If we’ve written about it we have provided a link in the Buyer column. This is not a complete list. We appreciate the information provided by the M&A […]
The three public US out of home companies outperformed the stock market during 2021. Clear Channel (up 98%) led the way followed by Lamar Advertising (up 45%) and OUTFRONT (up 37%). The S&P 500 increased 27%. Stock performance of Lamar (green), Clear Channel Outdoor (blue) and OUTFRONT (purple) versus the […]
Rate This Ad allows a billboard designer to rate a random piece of billboard artwork using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This week’s rating is […]
From Amsterdam to London, Eindhoven to Edinburgh, hundreds of digital out of home screens in 35 UK and Dutch cities celebrated the arrival of 2022 with virtual fireworks displays, replacing traditional New Year’s Eve celebrations which had either been scaled back or cancelled for a second year. In the UK, […]
Company: DTO Advertising. Market: Texas Headquarters: 4200 Old Omen Rd, Tyler, TX 75707 Phone: 903-520-4122 DTO Advertising operates 10 structures with 34 faces in Eastern Texas. The signs are 8×24, 10×24 and 10×30. The company is run by Dennis and Kelli Thompson. Paid Advertising
December 30, 2021 05:26 PM Eastern Standard Time ROSWELL, Ga.–(BUSINESS WIRE)–Link Media Outdoor (“Link”), is pleased to announce the purchase of the outdoor advertising assets of Missouri Neon Outdoor, based in Springfield, MO. Missouri Neon Outdoor operates over 800 billboard faces in Missouri, Oklahoma and Arkansas. These assets complement […]
Billboard Insider Classifieds work: “We got a big boost in qualified applicants from running our ad on your site.” Rodney Davis, Transformation Media “Thanks to you and your website I’ve hired a General Manager. We received several qualified applicants in response to our Billboard Insider classified” Justin Powell, Owner, Huntington Outdoor […]
