Other News

1 Billboard Accomplishes 2 Objectives

Art and real estate broker Anna D Smith is using a billboard to advertise her services and to call attention to the work of the California prison artist Donald Hooker who goes by the name C-Note.  the campaign is running through January 31, 2022.  Billboard Insider talked with Smith. What […]

Kevin Bartanian on the Sunset Limelight Rooftop

  Kevani operates an iconic rooftop display at 6630 Sunset Boulevard.  We talked with Kevani Founder and CEO Kevin Bartanian about the sign. The Sunset Limelight sign is a unique rooftop design. Tell us about it. Sunset Limelight represents a new take on out-of-home that is uniquely Kevani. It complements […]

Rate this Ad with Greg Callaham

Rate This Ad allows a billboard designer to rate a random piece of billboard artwork using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This week’s rating is […]

Company of the Day: Effective Sign Company

Company: Effective Sign Company Markets: Alabama Headquarters: 1978 South College St, Auburn, AL  36832 Phone: 334-749-0001 Effective Sign Company designs, fabricates and installs on and off premise signs and operates  a billboard plant with more than 22 structures in Alabama and Florida John Persons is the company’s CEO.   [wpforms id=”9787″] Paid Advertisement

Billboard Insider Classifieds January 8, 2022

Billboard Insider Classifieds work: “We got a big boost in qualified applicants from running our ad on your site.”  Rodney Davis, Transformation Media “Thanks to you and your website I’ve hired a General Manager.  We received several qualified applicants in response to our Billboard Insider classified”  Justin Powell, Owner, Huntington Outdoor […]

Bill Durden on Covid, Supply Chain Issues, Lucit and Lind SignSpring

Billboard Insider learns something new whenever he talks with Bill Durden, VP of Operations at Durden Outdoor.  Here are Bill’s thoughts on covid, supply chain issues and using LUCIT and Lind PosterSprings to boost his business. How did covid impact Durden? Wow. How do I begin.  We lost our sales […]

InSite Street Media Acquires Rivet Campus Media

  Dateline: ATLANTA, GA January 6, 2022 — InSite Street Media, a leading operator of Street-Level Media including Transit Shelters, Transit Benches and Bus Advertising, announced its acquisition of Rivet Campus Media. The transaction is structured as a merger of existing portfolio companies by MSouth Equity Partners of Atlanta, GA. “Rivet has […]

Intersection Hires Amalfi as VP National Sales

Vince Amalfi has been hired by Intersection, an experience-driven OOH media and technology company, as the Vice President of National Sales. He is based out of Los Angeles and will oversee Intersection’s national sales organization across its LA, San Francisco, Portland, Seattle, Chicago, Minneapolis, Austin and Dallas markets as it […]

Company of the Day: Durden Outdoor

Company: Durden Outdoor Displays Markets: Alabama, Florida Headquarters: 5500 US Hwy 431 N, Dothan, AL  36303 Phone: 334-792-5056 Email: info@durdenoutdoor.com Durden Outdoor Displays operates a marketing network of over 1,000 billboards, posters and digital displays across Southern Alabama and Northern Florida.  The company is an operator associate of the IBOUSA.  Earl Durden formed Durden Outdoor […]

Four Misconceptions Landowners Have About Out of Home Companies

Today out of home development expert Andy Goodman talks about 4 misconceptions landowners have about out of home. I’m not getting a fair share of revenues Landowners ask me “How can I avoid having the billboard company package my billboard with a number of other properties and not give me […]