We can’t wait to see all of you! The three of us are thrilled to co-emcee this year’s conference with a shared purpose bringing us together – our love and passion for the OOH Media industry. The changing landscape of the last two years has reminded us that our strength lies within […]
Company: iDigital Outdoor Headquarters: 3235 Oak Ridge Loop E West Fargo, North Dakota 58078 Market: Minnesota, North & South Dakota Phone: 701-369-6107 iDigital Outdoor Focusses on digital billboards in the Dakotas and Minnesota. The Company operates 20 structures and 32 faces in Minnesota; 17 structures and 227 faces in North […]
OAAA President Anna Bager interviewed Media Village Founder Jack Myers yesterday as part of the OAAA lunchbreak series. Here are some of Myer’s comments. Myers is bullish on out of home. “What appears to be the one constant in our economy right now is advertising industry growth…Out of home recovered […]
Trevor project is running digital billboard campaign across 120 digital faces in Austin, Dallas, Houston and San Antonio, Texas. This is a great example of the use of out of home for political speech and issue advocacy. Josh Weaver, VP of Marketing at The Trevor Project tells Billboard Insider this: […]
As Tommy Hilfiger showcases their Spring collection on the famous and iconic Piccadilly Lights in London, they are deepening the customer experience by Augmented Reality triggered via a QR code on the big screen. The AR experience immerses the user in a 3D scene which combines video content using Darabase’s […]
By Chris Farnkopf, Director of National Sales, Adkom Spring is bringing people out in droves, especially after two years of pandemic-induced seclusion. Recent research suggests that trends towards getting out and about more are surging, but that a lot of that traffic is within local neighborhoods rather than urban […]
Company: Huntington Outdoor Markets: Ohio, Indiana Headquarters: 524 1/2 S. Broadway, Greenville, OH 45331 Phone: 800-704-5973 Email: office@huntingtonoutdoor.com Huntington Outdoor operates a billboard plant with over 1800 displays in the Midwest. The company was formed by Justin Powell in 2008. Justin, how did you enter the out of home business? I started Huntington Outdoor in […]
April 5, 2022. Local Media Outdoor is pleased to announce that the company has acquired 116 faces in North Carolina and South Carolina from Myrtle Beach Outdoor. Williamson & Associates represented Myrtle Beach Outdoor in the transaction. This acquisition enhances Local Media’s coverage in their core markets of North and […]
Magna reduced 2022 projected US advertising growth from 12% to 11% due to uncertainty caused by the Ukraine war. US out of home is projected to grow 11% in line with the total ad market. The sports betting, finance and streaming sectors will boost out of home as along with […]
Have a college kid? One of the FOARE scholarships may be for them. FOARE is accepting applications through June 17, 2022. The 2022-2023 FOARE scholarships are accepting applications As part of its mission to foster research and education that’s critical to the future of out of home (OOH), FOARE awards […]
