As an investor conference earlier this month OUTFRONT’s Jeremy Male identified sports betting as a high growth area for out of home. Billboard Insider talked to Intersection CRO Michael Rosen to get his thoughts on sports betting and out of home. What types of OOH are of most interest to […]
New South Outdoor founder Neil Bell talked with Billboard Insider about a sales rep training event which he is organizing. Neil, I hear you’re putting together a sales training event for out of home sales reps. Can you tell us more about it? Yes. I tend to get pulled in […]
Leader in Out-of-Home (OOH) Advertising Ahead of the Curve in Modernizing & Prioritizing Customer Convenience LOS ANGELES, March 25, 2022 /PRNewswire/ — AdQuick.com, the top out-of-home (OOH) advertising marketplace in the world, today announced it has begun accepting cryptocurrency as a payment method. The company made this move in order to accommodate its […]
Rate This Ad allows a billboard designer to rate a random piece of billboard artwork using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This week’s rating is […]
Company: Hispanic Indoor Media, Inc Markets: Nationwide Address: Offices in New York, Los Angeles, Atlanta, San Antonio Email: dean@hispanicindoor.com Phone: 1-716-572-3210 Email: dean@hispanicindoor.com Phone: 1-716-572-3210 Since 2002, Hispanic Indoor Media (HIM) has been a leading pioneer in “place based” media nationwide. The company’s media capabilities include both Outdoor and Indoor formats with […]
Billboard Insider Classifieds work: “We got a big boost in qualified applicants from running our ad on your site.” Rodney Davis, Transformation Media “Thanks to you and your website I’ve hired a General Manager. We received several qualified applicants in response to our Billboard Insider classified” Justin Powell, Owner, Huntington Outdoor […]
‘ By Julia Cramer, Adomni Content Specialist Synopsis: As the cookie crumbles, DOOH provides marketers with a viable alternative to reach audiences at the right time with relevant messaging. In January 2022, Google announced its plan to terminate Federated Learning of Cohorts (FLoC), substituting it with Topics API, a […]
By Peter Bordes, Interim CEO, Alfi Amazon is paying attention to the immediate benefits of Digital Out of Home Advertising (DOOH) and its potential to become the revenue driver for multiple industries it touches. By enhancing its “Just Walk Out” technology — which requires shoppers to download an app that […]
NEW YORK (March 24, 2022) — Vistar Media, the leading global provider of programmatic technology for digital out-of-home (DOOH), today announced that its DOOH activation for the Ad Council’s “It’s Up To You” COVID-19 vaccination education campaign drove a 6 % lift in intent to get vaccinated, and a 22% […]
Company: Herring Outdoor, LLC. Market: Alabama, Mississippi, Louisiana Headquarters: 525 Central Avenue, 200, Laurel, Mississippi, 39440 Phone: 601-498-4600 Herring Outdoor is a private family owned company based in Laurel, Mississippi. Herring owns and manages billboard locations in Alabama, Mississippi and Louisiana. The company is an operator associate in the IBOUSA. The company also […]
