SignValue has prepared an infographic summarizing Lamar’s Third Quarter 2022 performance. If you have questions contact Paul Wright, CEO, SignValue, paul@signvalue.com, 480-657-8400. [wpforms id=”9787″] Paid Advertisement
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Rate This Ad by Wes Frick
Rate This Ad allows a billboard designer to rate a random billboard ad using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This week’s rating is provided by […]
Company of the Day: Riviera Billboards
Company: Riviera Billboards Markets: Alabama Address: 15810-A State Highway 59, Foley, AL 36535 Email: don@rivierabillboards.com Phone: 251-978-2462 Rivera Billboards owns and operates a digital billboard and static billboard with 17 faces in Summerdale AL on the way to the beaches. Don Stafford is a co-owner of the company. [wpforms id=”9787″] Paid Advertisement
Billboard Insider Classifieds November 12, 2022
Billboard Insider Classifieds work: “We got a big boost in qualified applicants from running our ad on your site.” Rodney Davis, Transformation Media “Thanks to you and your website I’ve hired a General Manager. We received several qualified applicants in response to our Billboard Insider classified” Justin Powell, Owner, Huntington Outdoor […]
Billboard Structure Maintenance – What to Look at When
A reader asked us for a billboard structure maintenance timeline. We talked with Selective Structures Matt Schulze about what to do when. How often should I inspect my billboard structures? Once a year. What should I inspect? You start at the foundation. Confirm that there are no cracks in the […]
Sean Reilly on November 2022 Business Forum
Lamar Advertising CEO Sean Reilly did a 40 minute interview on the November 2022 Business Forum. Billboard Insider enjoyed Reilly’s command of the details and jargon-free talk. Some things Billboard Insider learned: The very first digital billboard We put up the very first digital billboard in 2004. It cost $500,000. […]
2023 OBIE’s Open for Submission!
From traditional to spectacular to the never-thought-we-could-pull-this-off, we’re looking for your best out of home for the 2023 OBIE Awards. We’re honoring more than eighty years of award-winning creative, captivating campaigns, innovative technology and the future of the out of home industry through the world’s oldest and most prestigious OOH […]
Loop Media Uses DOOH to Help Businesses Thrive
With the lifting of pandemic restrictions, there’s been renewed interest in the power of place-based out-of-home advertising and the potential for digital media displayed in stores, gyms, restaurants, office buildings, and other businesses. The thing is, while many large companies may have the resources to build their own place-based media […]
Company of the Day: Regency Outdoor
Company: Regency Outdoor Advertising Markets: California Headquarters: 8820 Sunset Blvd. West Hollywood, CA 90069 Phone: 310-657-8883 Email: info@regencyoutdoor.com Regency outdoor advertising is a privately held company which operates a plant of billboards and spectaculars with more than 300 locations in Southern California. In July 2018 Regency sold 35 billboards along the Sunset Strip to […]
Don’t make this out of home sales mistake
Inflation is running at 8.5% for the 12 months ended August 2022. If you aren’t asking for a rate increase when ad contracts renew your out of home company’s margins will shrink. Listen to Lamar Advertising CEO Sean Reilly on last week’s earning call: “We’re coming off of decades of […]