By Chase Taake, Content Editor at SignBird Websites are a fantastic tool to present your company’s brand, as well as highlight your inventory to potential advertisers. In 2022, your website can be the difference maker with how advertisers perceive your company, and the strength of your billboard inventory. The […]
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Kevin Gephart Describes The Ultimate OOH Sales Guide
Billboard Insider asked home sales expert Kevin Gephart to describe The Ultimate OOH Sales Guide and he said this: We tried to make it as systematic as possible. We start at the beginning. We talk about the needs analysis, we talk about solving customer problems, we take it all the […]
goodr Launches Billboard Campaign in Town with 269 Residents
CARL, GA (June 16, 2022) — goodr, the brand known for its budget-friendly active sunglasses and irreverent approach to marketing, is thrilled to announce its first large-scale awareness campaign in collaboration with Lamar Advertising, which will take an approach unique to the absurdity that is goodr. goodr is an active […]
Company of the Day: Light It Up, LLC.
Company: Light It Up LLC Markets: Louisiana Email: mydigitalbillboard@gmail.com Phone: 318-302-0155 Light It Up, LLC. operates a static and digital billboard plant with 5 static faces and four digital faces in Central Louisiana. [wpforms id=”9787″] Paid Advertisement
80% of Consumers Say They’ve Made Purchase After Seeing OOH Ad
BOSTON — June 15, 2022 – OneScreen.ai, the marketplace provider for buying and selling out-of-home (OOH) advertising, released new research citing 77% of consumers are noticing their physical surroundings more now than before the pandemic. Fifty-two percent of respondents say they are renewing their connection with the outdoors while reducing […]
MRC Announces Contract Extension for Ivie
New agreement extends George Ivie’s term as MRC Executive Director and CEO through 2027 New York, NY (June 15, 2022): The Media Rating Council (MRC) announced today that Executive Director and CEO George W. Ivie has agreed to a new five-year contract extension. This extension to his current contract means […]
Outdoor Solutions Group Launches NY Ferry digitals.
Outdoor Solutions Group is proud to announce a digital technology evolution within the New York Waterway ferry system’s advertising program. Within the iconic NY Waterway ferry terminals and ferries, the new digital network media opportunity provides advertisers eye-level dynamic digital canvases to reach their target audiences of thousands of people […]
Grocery TV Adds 2,600 Southeastern Grocers Screen
Grocery TV, the largest digital advertising network in U.S. grocery, today announced it is adding 2,600 point-of-sale displays to its network through a new partnership with one of the largest conventional supermarket companies in the U.S.— which includes prominent regional brands Fresco y Más, Harveys Supermarket, and Winn-Dixie stores. “SEG […]
Company of the Day – LinBerg Billboards
Company: LinBerg BillboardsMarkets: OklahomaHeadquarters: Shawnee, OklahomaPhone: (405) 412-8096LinBerg Billboards is an Oklahoma owned media and billboard advertising company. Wes Romberg II is the company owner. [wpforms id=”9787″] Paid Advertisement
Heritage Outdoor Acquires Dynamic Chicago Wallscape
(Chicago, Ill. – June 14, 2022) Heritage Outdoor Media, a New York City-based out-of-home media company, today announced the acquisition of a spectacular wallscape located on Lincoln Avenue in the historic neighborhood of Lincoln Park, Chicago. This is the second transaction completed between Heritage and M&M Outdoor of Chicago in […]