Other News

Gephart On Handling Rate Pressure and Getting the Long Term Buy

Last fall I was honored to do a webinar for IBO, during which two important questions were posed: How do you handle competitors who are lowering their rates in a recession?  Don’t make it an either/or conversation. Show the advantages of buying your board AND your competitors board with an […]

Adkom Media Owner Seminar Jan 25

Media Owners + Adkom Webinar | January 25 @1pm EST Join us for our first ever Media Owner Webinar! We will be talking to a panel of our media partners about how their businesses have benefited from working with Adkom. Come prepared with questions to ask our excellent panelists! Register […]

Clear Channel Outdoor Continues Transformation of Port Authority of New York and New Jersey Airports at Newark Liberty International Airport

World-class Advertising Displays Light-Up Newark Airport’s $2.7 Billion Terminal A as it Opens to Passenger Travel Locally-based Global NJ Brands Including Audible, Rutgers University and Atlantic Health System are First to Debut Ad Campaigns in the New Terminal NEWARK, N.J., Jan. 17, 2023 /PRNewswire/ — Clear Channel Airports (CCA), the Americas-based airports business of Clear Channel Outdoor […]

The Ultimate OOH Sales Guide is 20% Off!

The OOH Sales Guide eBook Sale! We are now offering, through the end of January, a 20% discount on the eBook version of The Ultimate OOH Sales Guide.  You can link to the page here and enter the coupon code OOHSALES2023 as you check out.   Order Your Copy of The Ultimate Out of Home Sales […]

Company of the Day: Summit Media

Company: Summit Media Headquarters:  1445 Fifth Street Santa Monica, CA 90401 Phone:  877-820-3002 Markets: California, New York Summit Media was founded in 1998 and operates a plant of high-profile, large-format bulletins, squares, spectaculars and walls in Los Angeles, with a focus on: Sunset Strip West Hollywood Hollywood West L.A. Brentwood Santa Monica Beverly […]

The Time a Bank Almost Put Lamar Out of Business

By Ken Altena, Partner, Billboard Loans, LLC. Did you know that in 1977 a bank almost put Lamar Advertising out of business?  Here’s Keven Reilly Sr. quoted in Signs of Opportunity: How Lamar Advertising grew into the biggest billboard business in America. In the spring of 1977…I received an emergency […]

Broadsign Unveils Next Generation Platform

Montreal, Canada – January 18, 2023 – Broadsign, the leading out-of-home (OOH) technology developer, announced its next-gen OOH platform ahead of Integrated Systems Europe (ISE), held in Barcelona, Spain, January 31-February 3, 2023. Designed to help OOH media owners enhance business management, operations, and scalability, the reimagined platform includes unified […]

Volta Sells to Shell for $169 million

Volta, the electric vehicle charging station company which was attempting to support itself by digital billboard advertising has agreed to sell to Shell for $169 million.  The company’s stock has recently been trading below a dollar, down from a high of $15 in heady post-ipo days in 2020.  The cashflow […]

Company of the Day – Swift Outdoor

Company: Swift Outdoor Markets: Texas Headquarters: 914 Lake Air Dr B, Waco, TX 76710 Phone: 254-772-9194 Email: info@swiftoutdoor.com Swift Outdoor operates a billboard plant located in Waco Texas.  The company was established in 2011. Swift Outdoor operates under the leadership of Kris Tooley.  The company has a full mix of […]