At last weeks IBO meeting, Billboard Insider was ask to provide an assessment on the current state of acquisition activity in Out of Home which, quite frankly, has been unprecedented. Rather than just give our own opinion, we reached out to the experts at five of the M&A firms that […]
Other News
Vector Media Renews and Extends Partnership with RIPTA in Rhode Island
Vector renews long-standing relationship and adds transit shelters NEW YORK, NY (MAY 6, 2022) – Vector Media today announced a five-year extension with Rhode Island Public Transit Authority (RIPTA), solidifying and further expanding upon their suite of transit network assets across the country. As part of the renewal, Vector […]
GroupM Survey Says DOOH Ads Encourage Purchase
New York (4 May 2022) — GroupM, WPP’s media investment group, today announces the findings of the Sightline Global Digital Out-of-Home (DOOH) survey on perceptions of digital out-of-home advertising, which reveals half of global audiences who have seen DOOH ads say they encouraged them to make a purchase ‘there and then.’ […]
Company of the Day – Kegerreis Outdoor
Company: Kegerreis Outdoor Advertising Headquarters: 122 Farm Credit Dr. Chambersburg, PA 17202 Markets: Pennsylvania Maryland West Virginia North Carolina New Jersey New York Virginia Phone: 800-745-4166 Kegerreis Outdoor Advertising, LLC is a regional, Mid-Atlantic billboard company with over 40 years in the outdoor industry. Operating in 7 states with […]
Billboard Insider Classifieds May 7, 2022
Billboard Insider Classifieds work: “We got a big boost in qualified applicants from running our ad on your site.” Rodney Davis, Transformation Media “Thanks to you and your website I’ve hired a General Manager. We received several qualified applicants in response to our Billboard Insider classified” Justin Powell, Owner, Huntington Outdoor […]
Lamar Revenue Up 22% in Q1 2022
“The year is off to an excellent start,” was how Lamar CEO Sean Reilly introduced the company’s 1Q 2022 earnings. Here are the results of Lamar’s first quarter 2022 earnings release and conference call. Revenues increased 22% to $451 million. Billboard revenues are up 17%. Digital revenues are up 20%. […]
Network Outdoor Divest Digital OOH Assets to OUTFRONT Media
Network Outdoor announced today the divesture of select digital out-of-home advertising displays in central Pennsylvania to OUTFRONT Media. SignValue represented the Seller in the transaction. Paul Wright, CEO of SignValue, had this to say about the transaction. “We were honored to help Network Outdoor sell these premier digital assets in […]
IBO Announces Leadership Strategy Direction
Kansas City Spring Conference In a surprising move to most attendees, IBO is ramping up their leadership team in response to the industry need to address the rapid technological changes and requests from the buying community following the impacts of COVID and the reactions to the flow of advertising following […]
Jonathan Gudai on Shoutable
Yesterday Billboard Insider carried a press release about the rollout of the Shoutable, a new platform to boost demand for digital billboards. We talked with Jonathan Gudai the CEO of Adomni to learn more. What is Shoutable Shoutable is a brand new standalone platform. It’s a new division of Adomni. […]
Company of the Day – Image Media
Company: IMAGE MEDIA® Headquarters: 5101 Darmstadt Rd. Suite A Hillside, IL 60162 Market: Chicago, IL Phone: (312) 988-4600 Contact email: sales@imageoutdoor.com Insider talked with Michael Scheid, Jr. EVP and GM of IMAGE MEDIA. We are Chicago’s largest independent outdoor advertising operator. IMAGE, has been a dominant force in the Chicago Outdoor Advertising landscape since the […]