Other News

Who Owns a Billboard that’s Blocked by Trees?

Who owns a billboard that’s blocked by trees and sits vacant for 15 years?  The billboard company, as long is the lease hasn’t been terminated.  That’s the lesson of OUTFRONT v Lemaster.  Here are the facts. Between 1969 and 1973, a predecessor of OUTFRONT Media entered into billboard leases with […]

Vector and Swiftmile Partner in West Palm Beach

SAN CARLOS, Calif., Oct 11, 2022 – Vector Media, an innovative media company specializing in transit media, announced its exclusive media sales representation of the West Palm Beach expansion of the Swiftmile Micromobility Network. The relationship was developed along with smart mobility leader Tranzito in support of the rapidly growing […]

Reveal Mobile a Finalist for Digiday Awards

RALEIGH, N.C. AND NEW YORK (PRWEB) OCTOBER 11, 2022 The Digiday Awards, considered to be among the most influential awards in ad tech and martech, has shortlisted Reveal Mobile in three categories: best attribution tool; best location data platform; and best measurement solution. As a triple finalist, Reveal Mobile ranks among […]

Company of the Day: Pearl Media

Company:  Pearl Media Headquarters: 151 Forest St, Suite J, Montclair, NJ  07402 Phone:  973-492-2300 Email: info@pearlmedia.com Pearl Media is an award-winning Out-of-Home company headquartered in Northern New Jersey with offices in Miami, Los Angeles and San Francisco.  In February 2022 Pearl sold 10 high profile displays to New Tradition.  In April 2022 Pearl acquired […]

Jon Odom on Billboard Maintenance

A reader asked us to run articles on billboard maintenance.  Today we will reprint an excellent article we published in 2015 by Jon Odom on preventative billboard maintenance.  Odom runs Productivity Fabricators, a Richmond, Indiana company which specializes in producing outdoor advertising structures.  He has been a speaker at OAAA and […]

Adomni Acquires Adstash to Bolster Programmatic Offering and Scale Shoutable

Adstash’s core team and a suite of products will continue to operate under the Adomni corporate umbrella Las Vegas, NV. October 10, 2022. Adomni, Inc, the leading programmatic digital out-of-home advertising planning and buying platform, announced its acquisition of Adstash, a Canadian-based solution that empowers digital signage networks with industry-leading […]

Vistar Media and Place Exchange Enable Mediation for Digital Out-of-Home

Market leaders partner to enable unified auctions and streamlined programmatic access for media owners October 10, 2022 09:00 AM Pacific Daylight Time NEW YORK–(BUSINESS WIRE)–Two of the leading programmatic platforms for digital out-of-home (DOOH) – Vistar Media and Place Exchange – today announce mutual support for each other’s mediation solutions to enable unified auctions […]

SignBird Tuesday Tip – What is the Best Location to Fly?

One of the questions our Account Manager, Courtney Ericson, gets asked the most is ‘What is the best location to start with when working on your first SignBird Marketing Package’? We’ve teamed up with Courtney to help figure out where to start! Courtney suggested the following three options as starting […]

Company of the Day – R&R Outdoor

Company:  R&R Outdoor Markets:  Tennessee, North Carolina, Georgia, Alabama Address: 3146 St Elmo Ave, Chattanooga, TN  37408 Phone: 423-752-2277 R&R Outdoor operates a billboard plant in Tennessee, Alabama, Georgia and North Carolina.  The plant includes static billboards, tri-visions and digital billboards. R&R was formed in 1999 and is owned by […]

Pete Hautem On Why He Enjoys Out of Home

I’ve been in the business since before a lot of you were born, I’ve seen a ton of changes. In 1978, our medium hadn’t even hit $1 billion in revenue. In fact, it was a few hundred million shy of that number. The 2022 forecast is well over $8 billion. […]