By Chris Stark and Craig Berry, Stark Capital Solutions Through our years in the industry, we have been involved in and completed hundreds of billboard transactions. While most of them are fairly “standard”, we’ve encountered some with unique stories, interesting details and complex backgrounds. We thought it would be interesting […]
By Julia Cramer, Adomni Content Specialist Women make up more than half of the US population and control over 80% of consumer spending. However, these statistics do not reflect the ads we see daily, with research showing that men are almost 40% more likely than women to be featured prominently […]
A year ago when we launched our platform, we had a few hundred photographers shooting for FotoFetch. Today, we have over 4,000 photographers shooting photos across North America. As I write this post, I am watching the FotoFetch admin map of photographers, videographers and drone pilots on assignment today. We […]
Located in the trendy and upscale neighborhood in Lower Manhattan, SoHo Spectacle enhances KEVANI’s media portfolio, marking the first KEVANI offering on the East Coast. LOS ANGELES, Aug. 2, 2022 /PRNewswire/ — KEVANI, Inc. (“KEVANI”)—A premium market leader in out-of-home media sales and development has been awarded the long-term contract to operate […]
Company: Media Choice Market: Texas, Oklahoma, Arkansas and Illinois. Headquarters: 3701 Bee Caves Road, Austin Texas 78746 Phone: 512-693-9905 Email: info@mediachoice.com Media Choice owns and operates over 400 structures with 1,300 static and digital faces in Central, South and East Texas as well as faces in Arkansas, Oklahoma, and the Chicago DMA. The company […]
A recent publication in the Journal of Advertising reviewed 454 articles spanning 104 years of academic research in OOH advertising and generated 20 research questions for academics and practitioners to move OOH advertising research forward and increase its visibility. At a high level, the review finds 54% of academic research […]
Billboard Insider has published numerous articles, including in its Guide to Leases, Easements, and Real Estate, advising that the prudent billboard operator should record his ground lease, or at least of memorandum of the lease. By officially recording in the county real property records, the operator insures the world has […]
Thanks to an Insider reader who passed along this article and video from bringmethenews.com. Solve, a Minneapolis advertising agency, came up with a clever solution for a billboard that was blocking the view of the downtown skyline from its office. Seeking an innovative answer to its employees’ views, the company […]
Company: Metro Outdoor Advertising Headquarters: P.O. Box 160295 Austin, TX 78716 Markets: Austin/Central Texas Email: info@metrooutdooradv.com METRO Outdoor is a full service outdoor advertising company with more than thirty years of experience in the Austin/Central Texas area. They have permanent Bulletin coverage in Travis, Williamson, Hays and Colorado counties. Major […]
Insider had noticed a recent article that asked the question, Is the climate cost of digital billboards too high to justify? With heat waves hitting major portions of the country, conversations related to the climate are bound to come up concerning digital boards. To get an update on the […]
