From the end of the great recession to the onset of covid out of home was a GDP business. It rose in line with the US economy. US out of home revenues grew 3.89% from 2010 to 2019 versus growth of 4.0% for the Nominal US Gross Domestic Product. A […]
With the war between Russia and Ukraine impacting the supply of energy, Europe has to save energy. In August, the EU’s gas emergency plan came into force, under which the member countries have to save 15 percent on gas. Germany has a self-imposed target of 20 percent savings. Invidis is reporting […]
Rate This Ad allows a billboard designer to rate a random piece of billboard artwork using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This week’s rating is […]
Company: Newman Signs Markets: North Dakota Address: 1606 6th Ave SW, Jamestown, ND 58401 Phone: 1-701-252-1970 Newmans signs was founded by Harold Newman in 1956 to pay for college tuition. The company operates sign business along with a bulletin, digital billboard and poster plant in North Dakota. The company’s main office […]
Billboard Insider Classifieds work: “We got a big boost in qualified applicants from running our ad on your site.” Rodney Davis, Transformation Media “Thanks to you and your website I’ve hired a General Manager. We received several qualified applicants in response to our Billboard Insider classified” Justin Powell, Owner, Huntington Outdoor […]
The IBO held an online webinar earlier this month hosted by Beck Smith with special guest, Kevin Gephart. If you did not get a chance to sign up for the class, we wanted to provide a video of the discussion below. Having sales mentors, like Kevin Gephart, to help us […]
The OAAA Operations & Safety Seminar is scheduled for September 19-21 at OUTFRONT Media’s plant in Houston, Texas. Insider talked to the OAAA’s Safety, Standards, and Technology Committee Chair Richard Peterson, President of Porter Advertising, about the importance of safety in OOH operations. Why is safety an important topic for […]
Streamlined solution for digital out-of-home networks to access & optimize revenue from multiple SSPs August 25, 2022 06:00 AM Pacific Daylight Time NEW YORK–(BUSINESS WIRE)–Vistar Media, the leading global provider of software for digital signage, has launched a mediation solution for digital out-of-home (DOOH). Mediation allows networks to create a […]
Yahoo Finance reports that the Los Angeles Angels are exploring a potential sale in what could be the latest professional baseball team to change hands. The Angels are owned by successful Out of Home entrepreneur, Arte Moreno. “Although this difficult decision was entirely our choice and deserved a great deal […]
LAS VEGAS (Aug. 25, 2022) – Spotlight Outdoor Ads, an enterprising leader in the outdoor advertising and out-of-home (OOH) advertising industries, announced a partnership with North America’s largest licensed sports retailer, LIDS to showcase the first and only digital screen to consistently and actively play 3D content on the iconic […]
