Other News

Outfront Revenues Up 14% in 3Q 2022

OUTFRONT revenues grew 14% in the third quarter of 2022.  Here are the results of the OUTFRONT Media 3Q 22 earnings release and OUTFRONT Media 3Q 2022 earnings presentation. Revenues increased 14% to $454 million in the third quarter of 2022.  Billboard revenues grew 12%.  Transit revenues grew 21%.  National […]

Pete Hautem Remembers Lance Bell

By Billboard Planet National Sales Consultant Pete Hautem Lance Bell was a mountain of a man. Stood about 6’2″ and weighed slightly north of 250. No fat. Just muscle. Adding to that frame was his beaver bottom skin Stetson hat always perched on his head. And, of course, he was […]

Company of the Day: Reagan Outdoor

Company: Reagan Advertising Markets: Indiana, Iowa, Minnesota, Nevada, Tennessee, Texas, Utah Headquarters: 1775 North Warm Springs Road, Salt Lake City, UT  84116 Phone: 801-521-1775 Reagan Outdoor was started in 1965 and is privately held.  Reagan is the 5th largest out of roadside billboard company in the US with 9,300 faces in in 7 states. […]

OOH Founders Journey – Getting Started

Billboard Insider is running a series about starting, running and selling an out of home company.  We will profile James Douglas who started Arthur Outdoor with his brother Samuel Douglas after graduating from college. Earlier this month the Douglas brothers sold their out of home assets to Main Street Outdoor. […]

Hivestack Expands in Brazil

SÃO PAULO, BRAZIL, MONTREAL, CANADA (November 2, 2022) – Hivestack, the world’s leading, independent, programmatic digital out of home (DOOH) ad tech company today announced a partnership with RZK Digital, a data-driven DOOH media network operator offering large-scale LED panels distributed across high urban transport environments in Greater São Paulo. […]

Talon Wins Krystal Out of Home Account

New York, NY – October 31, 2022 – Talon America, a leading independent Out of Home (OOH) media specialist and technology services company, today announced that it has been appointed as U.S. OOH media agency partner by Krystal Restaurants, the original quick-service restaurant chain in the South. Krystal is expanding […]

Company of the Day – Red Star Outdoor

Company: Red Star Outdoor Headquarters: 440 N. LaSalle Drive, 5th Floor, Chicago IL 60654 Market: Chicago Phone: 312-751-9010 Email: info@redstaroutdoor.com Red Star Outdoor was founded in 2001 by Dean Manone and Scott Goldstein.  Since 2001, Red Star Outdoor has developed or operated over 125 locations in the downtown Chicago corridor. […]

Jim Johnsen: The Pool of Buyers is Better Than I’ve Ever Seen

Today’s podcast guest is Jim Johnsen, a managing director at the out of home investment banking firm Johnsen Fretty talks about out of home valuations and the out of home debt and equity markets. Here are the highlights. A healthy out of home transactions market. The market is healthy with […]

Why Political Advertisers Are Embracing Out of Home

By Dylan Mabin, President, Geopath Political advertisers are utilizing out-of-home (OOH) media like never before.  In fact, OOH political ad spend jumped 113% in Q1 2022 over Q1 2021 and 90% over the last midterm election cycle in Q1 2018. Plus, almost ninety percent (88%) of all OOH political ad spend is […]

OAAA Nails Website Redesign

Trade association websites have to walk a fine line between communicating lots of information without being cluttered and hard to read.  The OAAA’s new website gets it right.  Well-organized and intuitive.  Some of the things Billboard Insider likes: A clean starting page with 6 menu options and a visible loginbox… […]