Other News

Company of the Day – Street Level Media

Company: StreetLevel Media Headquarters: 1901-Kent Street, Suite-J, Wilmington, NC 28403 Market: North Carolina Phone: 910.323.9306 Email: info@streetlevelmedia.com Streetlevel Media is a mobile outdoor advertising company based in North Carolina that specializes in transit (bus) advertising and mobile billboards partnering with delivery fleets. Started in 2005 by former radio broadcasters Weyher […]

Anna Bager’s Out of Home Issues to Watch in 2023

  On today’s podcast OAAA President and CEO Anna Bager talks about the top stories of 2022, issues to watch in 2023 and new initiatives for independent out of home companies. What are some out of home stories to watch in 2023? Keeping an eye on the economy…I have a […]

Lou McDermott on the Lamar/Tyler Outdoor Tulsa Asset Purchase

Kalil & Co. announced today of  Lamar Outdoors’ purchase the Tulsa based assets of Tyler Outdoor.  Billboard Insider reached out to Lou McDermott of Kalil & Co. for more detail on the acquisition. Lou, so how did this deal come together? Kalil and Tyler have worked closely for several decades. […]

Choice Media Acquires Mesa Signs in Oklahoma

Mesa Advertising, which provides billboard advertising in Elk City, OK and Clinton, OK, sold to Choice Media effective January 1, 2023. Choice Media, owned by Brad and Kristie Tooley of Canyon, TX., will celebrate its 31st anniversary this year. “We continue to be blessed with growth in our billboard company […]

OOH Advertising Has Highest Levels of Consumer Recall Versus Other Media Channels

OOH Ad Recall Tops Live/Streaming TV, Podcasts, Radio, Print & Online Executions  Jan. 4, 2023 (WASHINGTON & NEW YORK) – The Out of Home Advertising Association of America (OAAA), the national trade association for the entire out of home (OOH) media ecosystem, has partnered with leading financial advisory firm Solomon […]

Company of the Day: Spider Billboards

Company: Spider Billboards Markets: Puerto Rico Address: Antosanti St. #1500 Ciudadela, Suite 1521.  San Juan, P.R. 00912 Email: salim@spiderbillboards.com Phone: 787-649-5962 Spider Outdoor is a family run firm which operates 14 digital billboards and wallscapes in San Juan Puerto Rico.  Salim Merceb is the company’s President. [wpforms id=”9787″] Paid Advertisement

Andrea Messimer, Media Legend, Passes Away Unexpectedly

Friends and family bid a sad farewell to a cherished mother, sister, daughter, friend, author, entrepreneur, and legend as Andrea Messimer passed away unexpectedly at her home in Lakewood Ranch, Florida. Long known for her outstanding work in the out-of-home (OOH) and digital advertising verticals, Andrea’s loss is reverberating coast-to-coast […]

Remembering Andrea Messimer

Billboard Insider is saddened by Andrea Messimer’s death.  We will miss her.  Her smile brightened every OAAA/Geopath convention and Andrea was the sort of person who could communicate a smile over the phone or via the keyboard.  Andrea worked in the out of home business for more than 20 years […]

Rate This Ad with Greg Callaham

Rate This Ad allows a billboard designer to rate a random piece of billboard artwork using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This week’s rating is […]

Company of the Day – Standish Johnson Company

Company: Standish Johnson Outdoor Advertising Headquarters: 475 Hope Street, Providence, RI 02906 Market: Eastern Connecticut Phone: 401.751.3170 During the 1950’s Richard Deeble entered the outdoor advertising business while located in California. Proven a success in the field, Richard Deeble later purchased the Standish Johnson Company from the founding families. The […]