The 2022 Media Plan of the Year Award goes to Rapport for its ‘NBA Postseason Taking it to the Streets’ campaign, which pushed the boundaries of DOOH innovation and multi-team collaboration to bring game updates and real-time commentary into the local communities. The result: across-the-board lift in tune-in intent, consideration, […]
Company: Saunders Outdoor Advertising Headquarters: 1764 W 2900 S, Ogden, UT 84401 Markets: Utah, Nevada, Wyoming, Idaho and Montana Phone: 801.621.2350 Email: info@saundersoutdoor.com Saunders Outdoor Advertising Inc. is family-owned with over 225 outdoor signs located in Utah, Nevada, Idaho, Wyoming and Montana. Starting with only one billboard in 1978, the company has spread throughout the Intermountain West. Saunders Outdoor […]
WA Billboards was founded in 1991 by Steve Robinson, and has grown to be the largest domestic operator of outdoor media in Western Australia. Steve started in the business in 1984. I wanted to find out a little about Steve’s background and how he got started in the business. Steve […]
Yesterday the digital billboard maker Daktronics delayed the release of financial statements for the quarter ended October 29, 2022 until December 12. Here is the Daktronics 8k released in connection with the delay. Billboard Insider has highlighted two sections in bold. On December 5, 2022, management of Daktronics, Inc. (the […]
NEW YORK, Dec. 6, 2022 /CNW/ — OUTFRONT Media Inc. (NYSE: OUT), one of the largest out-of-home media companies in the U.S. and Canada, announced today that its subsidiary, Outfront Media Canada LP acquired 57 static posters and 24 digital billboard assets in St. John’s, Newfoundland and Labrador, Canada from Digital Outdoor Media Inc., or DOMI (formerly […]
More progress on establishing real time bidding standards for digital out of home. Implementation of these standards allows out of home to be properly described and traded alongside other digital media channels. See press release below and a recent OAAA blog post on real time bidding. WASHINGTON, D.C. & LONDON […]
Company: Sapp Outdoor Markets: Southeast Georgia Headquarters: 72 Laircey Street, Statesboro, GA 30458 Phone: 912-764-5649 Email: matthewsapp26@gmail.com Sapp Outdoor has display locations in 10 Southeast Georgia counties. Insider had the opportunity to spend a few minutes with Matthew Sapp, General Manager of Sapp Outdoor. Established in 1949, Sapp Outdoor has […]
By, Tom Townsend, General Manager, Emerald Outdoor Advertising It seems that even in the joy of the Christmas Season, the reality of life can also sneak up on us. The morning of Nov 8th, 2022, about 11:00 AM, I received a call from the Stevens County Coroner. They informed me […]
When selling or buying a billboard company, there is a routine due diligence process that must be followed to successfully complete any transaction. For nearly 20 years, Stark Capital Solutions has advised and represented a variety of buyers and sellers on over $315M worth of billboard-related M&A transactions. Throughout our […]
OAAA ANNOUNCES 81st OBIE AWARDS ILLUSTRIOUS JURY ROSTER, LED BY FCB NEW YORK CO-CHIEF CREATIVE OFFICER GABRIEL SCHMITT Judging Panel Includes The Badger Agency’s Madonna Badger, VMLY&R’s Manuel Bordé,Horizon’s Marc Fenty, Allstate’s David Marsey, Out of Home Creative’s Melody Roberts & Zambezi’s Grace Teng WASHINGTON, D.C. — December 6, 2022 […]
