Other News

Rate This Ad by Greg Callaham

Rate This Ad allows a billboard designer to rate a random piece of billboard artwork using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This week’s rating is […]

Company of the Day: Venture Outdoor

Company: Venture Outdoor Advertising Markets: Missouri Headquarters: 15664 Barton St., Overland Park, KS  66221 Phone: 913-730-8353 Venture Outdoor Advertising operates a billboard plant with 116 faces in Missouri including 10 digital faces.  The company was started in 2013 by Randy Jackson.  Prior to starting Venture, Jackson was a VP for CBS Outdoor in Los […]

We Have Reordered Soft Copies of The Ultimate Out of Home Sales Guide!

  We have an order in to The Printers for a limited number of  soft cover books, available on a first come, first serve basis. If you are interested, send an email to johnweller@billboardinsider.com and provide the following information: Your Name Company Name Number of Copies Mailing address Billing address […]

Billboard Insider Classifieds March 4, 2023

Billboard Insider Classifieds work: “We got a big boost in qualified applicants from running our ad on your site.”  Rodney Davis, Transformation Media “Thanks to you and your website I’ve hired a General Manager.  We received several qualified applicants in response to our Billboard Insider classified”  Justin Powell, Owner, Huntington Outdoor […]

Matt Richman on Getting Close to Your Community

This is the second in a series of interviews in which Billboards for Education founder Matt Richman talks about starting, running and selling his out of home company.  Last week Matt talked about his first digital billboard.  Today he talks about his company’s initiative to support local schools. Talk about […]

Fotofetch Shot of the Week

A photo of what just happened is way more effective than a stock photo or no photo at all.  If you want to impress your customers, give them the money shot they deserve.  Let your photos capture your story and tell it for you.  Whether it be in Times Square […]

OAAA OBIE Finalists Announced

The OAAA is extremely proud to reveal the finalists for the 81st Annual OBIE Awards. For the past eight decades, the prestigious OBIE Awards have been synonymous with creative excellence: spotlighting award-worthy campaigns, showcasing innovative technology, and signaling the future for the out of home industry. Click below to view this year’s OBIE […]

OUTFRONT Runs Sheertex Transit Ads

NEW YORK, March 2, 2023 − OUTFRONT Media (NYSE:OUT), one of the largest out-of-home media (OOH) companies in the U.S., today announced that direct-to-consumer (DTC) hosiery brand Sheertex is this month launching a new OOH campaign for its impossibly strong sheer tights. The new campaign – anchored by the phrase ‘Really […]

Company of the Day: Vector Media

Company: Vector Media Headquarters: 560 Lexington Avenue, New York NY 10022 Phone: 212.557.9405 Markets: Nationwide. Vector Media operates a plant of out of home and transit advertising faces across the US in addition to double decker buses, airport shuttles and trolleys and experiential advertising. The company has inventory in 52 markets across the United […]

Andy Goodman on Out of Home Lease Representations

Today out of home leasing and development expert Andy Goodman evaluates the representations language of a typical out of home advertising lease.  Andy’s comments are in italics. Representations:  Lessor represents that it is the owner or the authorized agent of the owner of the Property and has full authority to […]