On last week’s earnings call Lamar CEO Sean Reilly was asked about how Lamar integrates acquisitions and he said this: When it’s a fill-in the expense synergies happen extremely quickly…on a fill in deal we’re just buying billboard structures, billboard permits, advertising contracts and ground leases and we don’t need […]
Link Media Outdoor, the out of home subsidiary of publicly-traded Boston Omaha, had flat revenues during 2Q 2025. Here are the results of the Boston Omaha 2Q 2025 earnings release, sponsored and analyzed by SignValue. Revenues were flat at $11.4 million during the second quarter of 2025. Ground rent expense […]
By the Up To Something team, Richard Molinaro and Todd Turner Dynamic content is the show-off of the digital billboard world. It can change on a dime, pull in live data, and react to what’s happening in the real world right now. At the very least, use that power to […]
Company: Classic Outdoor Billboard Advertising, LLC Headquarters: 200 Fairground Suite 105, Higginsville MO 64037 Phone: 660-584-6242 Email: classicoutdoor@yahoo.com Classic Outdoor has close to 600 displays in the Midwest with a primary focus in Missouri and Illinois. Dave Gash is the President. To receive a free morning newsletter with […]
A Billboard Insider reader recently asked the following about Stop Work Orders: What do you do when you are issued a “Stop Work Order” by the local zoning department? Do you stop building the billboard even though you have the approval to build? If so, what are the legal hoops […]
Terry Carmody spoke about the OOH national sales market on this week’s IBO webinar. Here’s a summary of what he said. Integration has about 15 people and we have many people on our team from the agency side. National is different from a local sale. National buyers may not be able […]
A reader asked Billboard Insider to write more articles on how to use AI in out of home. We’ll start with a case of what not to do. Don’t use AI to try to buddy up to someone with whom you have no relationship… Billboard Insider guesses this person used […]
Company: Colorado West Outdoor Advertising Market: Grand Valley, Colorado Headquarters: 2475 Commerce Blvd. Grand Junction, CO 81505 Phone: 970-242-5248 Colorado West Outdoor Advertising is a third generation family-owned firm which owns over 127 billboard faces including 7 digital billboard faces as well as a bus bench and bus shelter advertising business in Grand Junction […]
Rethinking Hurricane Protection: How Formetco’s Direct-to-Pole Panel-Free® and Standard Panel-Free® Frame Systems Are Changing the Game When it comes to billboard structures in hurricane-prone areas, traditional framing systems often bring more challenges than solutions—excess weight, time-consuming installs, and costly maintenance among them. That’s why Formetco set out to create the […]
Loveland, CO – StreetMediaGroup (“SMG”), an operator of billboard and transit assets in Denver and Northern Colorado, announced today that it has divested the company’s billboard and transit assets in Denver and surrounding markets to Lamar Outdoor Advertising (“Lamar”). SMG, the 2nd largest independent out-of-home company in Colorado, was founded […]
