Other News

SignDash has sales and inventory management tool for small out of home companies.

With the New Year, better productivity is on everyone’s mind.  Billboard Insider recently talked with SignDash’s Tracey Hess to learn how SignDash helps small and midsize out of home companies..  Tracey, what is SignDash? SignDash is a web-based billboard sales and inventory management tool that is tailored for small to […]

Introducing The Digital Out of Home Academy – Part 1

Billboard Insider noticed on LinkedIn that there is a new educator focused on the digital and programmatic OOH world.  We reached out to Jeff Gunderman, founder, for more information on The Digital Out of Home Academy.  We are doing this in two parts. Today we will focus on Jeff, his […]

How big a book should an out of home sales rep have?

A reader asks how big a book should an out of home sales rep have? Billboard Insider put the question to out of home sales expert Kevin Gephart and he said this. Good question, I think it varies enormously.  When I was at Clear Channel Minneapolis/Saint Paul, market rank 16, we […]

Company of the Day: Heffner Outdoor

Company: Heffner Outdoor Advertising Markets: Pennsylvania Address:  112 Tor Cir, Gibsonia, PA. 15044 Phone: 724-935-3850 Heffner Outdoor Advertising specializes in billboards and bus shelter advertising in the Pittsburg, Pennsylvania metropolitan area.   To receive a free morning newsletter with each day’s Billboard insider articles email info@billboardinsider.com with the word “Subscribe” […]

Billboard Insider Classifieds January 6, 2024

Billboard Insider Classifieds work: I would like to purchase a classified ad on Billboard Insider to help advertise my business.  It worked so well for The Nine, that I know it’s money well spent.  John James, SignBird “We got a big boost in qualified applicants from running our Ad on […]

OOH Sales: 2024, Do or Do Not…There is No Try!

Happy New Year! As we step into 2024, the notion of commitment echoes through the famous words of Yoda from “The Empire Strikes Back”: “Do. Or do not. There is no try.” While I may not be a Star Wars enthusiast, this particular line resonates universally. Saying “I’ll try” often […]

One fifth of Billboard Insider readers have filed a loss claim on a billboard

Yesterday we ran a post about the rising cost of out of home property insurance and asked readers about their insurance arrangements.   Here are the results. Approximately half (52%) of Billboard Insider readers insure some or all of their billboard plant against damage. Approximately one in five (21%) of our […]

A Possible New Out of Home Place Based Application

Kevin Conlin of Autonomous Power Solutions tells Billboard Insider he is working on a solar powered hydration station.  The station has advertising possibilities in that it can be wrapped or have a digital display or both.  The system is in design prototype stage.  Kevin would like your feedback on the […]

Company of The Day: HB Outdoor

Company: HB Outdoor Market: Georgia Headquarters: 1775 Woodstock Rd, Suite 150 Roswell, GA  30075. Phone: 770-951-8222 Email: billyharvin11@gmail.com HB Outdoor operates forty-two faces in Georgia including a double sided trivision and double sided static in Winder, two-sided digital billboards in Buford and a double sided static billboard in Norcross.  The company is run by Billy […]

Out of Home Acquisition List for 2023

Billboard Insider has compiled our list of out of home transactions for 2023. If we’ve written about it, we have provided a link in the Buyer column. As always, we appreciate the assistance provided by the M&A firms serving our industry. They have been extremely cooperative in helping Insider compile […]