For Coastal Outdoor Advertising, supporting the community means more than placing a message on a billboard. It means using the company’s reach, creative resources and local relationships to help that message make a difference. For many years, Myrtle Beach-based Coastal Outdoor Advertising has partnered with SOS Care to promote Guns […]
Company of the Day: Skyline Outdoor media Markets: New York Address: 321 Lafayette Street, 2nd Floor, New York, NY. 10012 Email: info@skylineoutdoormedia.com Skyline Outdoor Media Operates a Soho Spectacular at Houston and Lafayette St in New York. Eric Forman is the company’s President of Sales. To receive […]
“We got a big boost in qualified applicants from running our Ad on your site.” Rodney Davis, Transformation Media “I’ve gotten several leads from the ad and my column this year.” Greg Callaham, Greg Callaham Graphic Design “The classified ad is working on Billboard Insider.” Karla Steele, K Steele Solutions […]
Backed by TorQuest Partners, Cieslok Group launches as a major force in Canadian Out-of-Home media under the name that started it all. TORONTO, Canada, September 16, 2026. Cieslok Group announced today that Jörg Cieslok, a pioneer of Canadian Out-of-Home advertising for more than three decades, has returned to lead the […]
Why dynamic creatives increase attention and improve results. By Eric Kubischta, Co-Founder and CTO – Lucit For every statistic, there are more statistics, and they are all right or wrong depending on your context. Here is my, Eric Kubischta Certified, “trust-me-bro” metric: > An ad with dynamic content can attract an […]
WASHINGTON, Sept. 17, 2026 (GLOBE NEWSWIRE) — New research from the Out of Home Advertising Association of America (OAAA), conducted in partnership with The Harris Poll, shows how engaging consumers in the real world can influence behavior from initial brand discovery through purchase. Nearly three-quarters (73%) of adults ages 18-64 […]
Rate This Ad allows a billboard designer to rate a random piece of billboard artwork using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This week’s rating is […]
Company: Shipp Outdoor, LLC Headquarters: 2801 Richmond Road #43 Texarkana, TX 75503 Markets: Louisiana, Texas, Arkansas and Oklahoma Phone: 866-99-SHIPP Shipp Outdoor, LLC acquired assets of Whatley Sign Co. of Texarkana, AR in August of 2012. Chad Shipp, President, has been in marketing and media since he graduated high school in 1993 and felt […]
Billboard Insider always enjoys reading Solomon Partners Media monthly. The September 2026 Solomon Partners Media Monthly shows that Out of Home Media companies are trading at a median 2026 estimated EBIDTA multiple of 11 times. Billboard Insider’s take: Keep in mind that these multiples are based on 2026 estimated performance. […]
The fourth quarter in the billboard business has a rhythm: sales chases year-end budgets, operations races weather and daylight, and leadership plans next year’s numbers. The people side often falls off the list just when it matters most. The last ninety days of the year often determine whether small people […]
