One of the things Billboard Insider enjoys most about the out of home business is talking to the impressive young men and women who start out of home businesses. Today we talk to Roar Outdoor’s Zach Hogue. Hogue entered the out of home business via commercial real estate. How […]
NEW YORK – September 23, 2024 – DPAA, the global trade marketing association, driving the growth and digitization of out-of-home (OOH) media and its growing role in the Omnichannel mix, announced today additional speakers for the annual DPAA Global Summit. Leading execs from brands and agencies will take the stage […]
Company: RiseUp Outdoor Headquarters: 3245 Peachtree Parkway, Ste. D-111, Suwanee, GA 30024 Market: Lake Lanier, Georgia Telephone: 678-888-4855 Email: sales@riseupoutdoor.com RiseUp Outdoor specializes in hi-definition billboards located in the Lake Lanier region in Buford, Georgia. RiseUp’s signs are strategically located on heavily traveled I-985 showing to traffic heading from the Atlanta metro […]
Good news for out of home in the US. Miles travelled is growing according to the July 2024 Traffic Volume Trends report published by the FHWA. Travel on all roads and streets increased 1.2% in July 2024 compared to July 2023. Year to date travel is up 0.9% for the […]
Though this is not in the US, Billboard Insider noted this article which was published in The Netherlands. Starting January 1 in The Hague, Netherlands, a new local ordinance will come into effect, prohibiting the advertising of high-emission products, particularly those using fossil fuels. The Dutch city looks to make […]
The Out of Home Advertising Association of America (OAAA) is excited to announce that entries are now open for The 83rd Annual OBIE Awards, one of the industry’s most prestigious honors celebrating creative excellence in out of home (OOH) advertising. The OBIE Awards highlight the best OOH campaigns that capture […]
Company: Roar Outdoor Markets: Georgia, Alabama, Florida Address: 6 Concourse Pkwy, Suite 1900, Atlanta, GA Email: sales@roar-outdoor.com Phone: 678-684-7217 Roar Outdoor operates an out of home plant with 8 total faces including 4 digital faces in Georgia, Alabama and Florida. The company was founded by Zach Hogue is in commercial […]
“Billboard Insider classifieds section is where everyone in OOH goes to find job openings, equipment, and everything between. A great resource for Out-of-Home!” John James, SignBird “We got a big boost in qualified applicants from running our Ad on your site.” Rodney Davis, Transformation Media “I’ve gotten several leads of […]
In facilitating an OOH Sales Mastery session this week with some very new clients from across the country, we were discussing the various unique value propositions that each of them felt that OOH in general and more specifically their company provided to their customers. Opening the session, the question was […]
The folks at Coastal Outdoor have a delightful 2 minute youtube video highlighting the principles of billboard design. One photo. One message. One brand. Says it all. To receive a free morning newsletter with each day’s Billboard insider articles email info@billboardinsider.com with the word “Subscribe” in the title. Our newsletter is […]
