September 3, 2024, New York: Award-winning adtech company Veridooh has today announced a partnership with Place Exchange, a leading global Programmatic OOH Supply-Side-Platform (SSP). Through this partnership, Veridooh’s world-first SmartCreative verification technology is now available for all programmatic OOH buyers leveraging Place Exchange’s SSP across the world. Veridooh enables brands, […]
Other News
Company of the Day: Ralston Outdoor
Company: Ralston Outdoor Advertising Market: Texas Headquarters: 13450 N Stemmons Suite 240, Farmers Branch, Texas, 75234 Phone: 972-241-4040 Email: sales@ralstonoutdoor.com Ralston Outdoor is the largest independent outdoor advertising company in North Texas. The company was founded in Dallas in 1976 by Doug Ralston. Ralston operates a plant of over 240 faces including 10 digital faces […]
7 OOH Sales Tips to Finish 2024 Strong
Without a doubt, the fourth quarter is a critical period for any billboard sales rep. As the year draws to a close, there’s often a final push to meet or exceed annual targets. It’s also a time when many businesses finalize their advertising budgets for the upcoming year, making it […]
Billboard Lease Termination Should Depend on You
Make billboard lease termination dependent on your opinion of economic feasibility. That’s the lesson of M-59 Joy vs Lamar Advertising. Here are the facts. In 2008, Lamar Advertising entered into leases for 2 billboards in Michigan on land owned by M-59 Joy, LLC. The leases had a 10 year terms […]
Company of the Day – RAM Outdoor Advertising
Company: RAM Outdoor Advertising Market: Arkansas, Oklahoma Headquarters: P.O. Box 561300 The Colony, Texas 75056 Phone: 479-459-5089 Email: Deb@ramoutdoor.net RAM Outdoor has operated billboards in the greater Fort Smith, Arkansa market since January 2004. They currently have 163 faces, of which 112 are digital displays. Jamie Roberts is the Managing Partner. […]
Billboard Insider Classifieds August 31, 2024
“Billboard Insider classifieds section is where everyone in OOH goes to find job openings, equipment, and everything between. A great resource for Out-of-Home!” John James, SignBird “We got a big boost in qualified applicants from running our Ad on your site.” Rodney Davis, Transformation Media “I’ve gotten several leads of […]
Nickelytics Strengthens Ad Portfolio with TRUCKADS® Acquisition Which is Now Complete
SignValue Note: One great lesson we have learned over the years is that a deal is not complete until all signatures are in place and funds have transferred. Though there has been quite a bit of news on the Nickelytics/ TRUCKADS® transaction, the transaction officially closed yesterday. Below is the […]
Pearl Media Adds SNA Displays at Brickell City Centre
MIAMI—Brickell City Centre, a mixed-use shopping and lifestyle entertainment complex in Miami, recently added large-format LED displays and interactive LCD kiosks from SNA Displays to its existing digital signage network. Brickell, a neighborhood that overlooks Biscayne Bay, is described as the epicenter of culture and business in Miami. The 5.4 […]
Rate This Ad by Greg Callaham
Rate This Ad allows a billboard designer to rate a random piece of billboard artwork using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This week’s rating is […]
Company of the Day: Premier Signs
Company: Premier Signs Markets: Minnesota, North Dakota Headquarters: 601 1st St N, PO Box 66, Mentor Minnesota 56736 Phone: 218-637-3000 Email: nick@premiersignsmn.com Premier Signs operates 120 static billboard faces and three digital billboards in Northwest Minnesota and Eastern North Dakota. The firm also has a signboard and banner business. The firm was […]
























