On Tuesday Insider wrote about the hype over driverless cars. Insider thinks driverless car adoption will be a slow process which will take 25 years. It will alter but not kill the out of home business. Here’s why. People in driverless cars look out the window. When Insider takes Uber […]
Here are Billboard Insider’s top 5 out of home news stories of 2016. Digital Billboard Hacking. In May 2016 a hacker uploaded faked pornographic images onto some Durden Outdoor digital billboards. Hacking digital billboards was Insider’s most popular post during 2016 as well as the #1 searched term on the Billboard […]
The Kansan reports that Newton, KS has drafted a new sign code. The new code will bring the town’s ordinance in compliance with Reed v Gilbert. Key elements include: Message neutrality for regulations. A new fee of $1.50 per square foot for permanent signs. Digital signage will be permitted with […]
Company: Ultra Outdoor Headquarters: 2210 Sampson St, Westlake, LA 70669 Market: Southwest Louisiana Phone: 337-437-6117 Ultra Outdoor operates a plant of digital and static billboards in Southwest Louisiana. The company was previously known as Vision Outdoor, but the name was changed in 2015. Jane Young is the company’s Sales Manager. Michael Kile is […]
Several people tell Insider that autonomous cars pose a huge threat to outdoor advertising companies because people driving autonomous cars will not look out the window at billboards. Will autonomous cars change things? Yes. Is the sky falling? No. Today Insider will discuss some of the challenges autonomous cars […]
Rate This Board allows a billboard designer to rate a random piece of billboard artwork using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This weeks rating is […]
The Mt Airy News reports that the Mt Airy, North Carolina town commissions have voted to relax sign code rules which were approved in July. The commissioners voted to: Require non-conforming signs to be taken down or replaced with a confirming sign if a site is unoccupied for two years. […]
Insider will release the 2017 out of home website rankings next week. While computing the rankings he was struck by how few out of home company websites link to social media pages: Only 31% of out of home company websites link to the company’s facebook page. Only 20% of our […]
Digi Media Communications is attempting to install 52 digital signs at 20 locations around Washington DC using a loophole in the city’s sign regulations. dcist.com reports that Digi Media intends to install 52 digital billboards in 20 different locations around the city. Washington City Paper reports that Digi Media […]
NBC11news reports that the city council in Grand Junction, CO is considering making changes to the city’s sign code with an emphasis on whether to change digital billboard regulations. The city council is also reviewing whether the code complies with Reed v Gilbert. _________________________________________________________________________ Paid Ad
