Company: Colorado West Outdoor Advertising Market: Grand Valley, Colorado Headquarters: 2475 Commerce Blvd. Grand Junction, CO 81505 Phone: 970-242-5248 Colorado West Outdoor Advertising is a second generation family-owned firm which owns over 100 billboards as well as a bus bench and bus shelter advertising business in Grand Junction Colorado. The […]
The Gallatin Tennessee Planning commission approved new digital and billboard regulations by a vote of 6-1 according to The Tennessean. The rules must now be approved by the Gallatin City Council. The rule changes include the following: Billboards are permitted only along state roadways and must have a State […]
Noone wants to come up with what they think is a unique name for their billboard company only to find out that someone else has the same name. It creates all sorts of confusion. Here are some outdoor company names you want to avoid because two or more outdoor […]
Some new data from YouGov demonstrates the growing power of interactive billboards and their ability to reach young and old people. New data from YouGov Profiles suggests around one in two people both notice billboards at the side of the road and agree that billboards showing dynamic content, such as breaking […]
Company: Carter Outdoor Market: Florida Headquarters: PO Box 3648, North Fort Meyers, Florida 33918 Phone: 239-543-1110 Email: info@carteroutdoor.com Carter Outdoor was founded in 1956 and has 300 billboard locations in Southern Florida. The firm’s plant consist primarily of 10.6 by 36 monopole billboards in the Fort Myers/Naples area and […]
Company: Carlson Sign Markets: Oregon Headquarters: 1605 NE Forbes Rd., Bend, Oregon 97701 Phone: 541-382-2182 Carlson Sign Company was founded in 1948 by Ted and Irene Carlson. Their son Dick Carlson ran the business from 1958-1997 and then his son Peter Carlson took over the business. The firm owns 123 […]
Insider heard the following comments from people who attended the April 18-20, 2016 TAB/OAAA Out of Home Media Conference and Expo. “One of the best shows in 25 years. High energy. Great speakers.” “Rumors at the show that someone is preparing to make a big Clear Channel bid.” Insider thinks […]
One of the biggest announcements at the TAB/OAAA 2016 show was the decision by the Traffic Audit Bureau (“TAB”) to rebrand as Geopath effective September 2016. The change reflects the organization’s shift from measuring outdoor ad inventory to measuring audience location and engagement with outdoor. The press release is attached […]
HubSpot has an article talking about the positive evolution of billboards as an advertising medium. They go on to say that new technologies and an inventive way of approaching how to use OOH advertising have resulted in examples of advertising that defy any negative feedback directed towards billboards. They provide seven examples […]
Baker Hostetler reports that the US Department of Justice has filed an antitrust complaint against two hospital systems in Virginia that agreed not to advertise on billboards in each other’s home county. The suit was brought against Charleston Area Medical Center in Kanawha County and St Mary’s Medical Center in […]
