With fewer people opting for a traditional burial and grave site, an Easton PA Cemetery is considering installing two digital billboards overlooking Cemetery Curve on Route 22. The Morning Call reports that with more families opting for cremation, cemetery officials are looking at their options for raising money. Easton Cemetery […]
Other News
Adams Outdoor 3D Kiss Cow
We saw this post from Adams Outdoor and thought you all might enjoy. https://youtu.be/AtDD-IAKm0E If any of you have other interesting posts, let us know. Paid Advertisement
Lindmark Acquires New Mexico Assets
Lindmark Outdoor Media (formerly Blue Sky Outdoor) acquired the Southern New Mexico assets of Newman Outdoor. The transaction closed this week and now gives Lindmark over 1,400 faces from Oklahoma to New Mexico. Trent Lindmark told Insider that there are not many opportunities that emerge where a smaller outdoor company […]
Company of the Day: Link Media Outdoor
Company: Link Media Outdoor Markets: Alabama, Florida, Georgia, Wisconsin Headquarters: 8918 W 21st North, Wichita, KS 67205 Phone: 844-404-5465 Email: Info@LinkMediaOutdoor.com Link Media Outdoor is a wholly-owned subsidiary of Boston Omaha Corp, a public holding company which also has investments in insurance and real estate. Link was formed in June 2015 […]
Online and TV ads disliked way more than billboard ads.
Here’s a fascinating chart from Marketingcharts.com on the most widely disliked forms of ads. Online popups and mobile ads are disliked by an 70-75% of viewers. TV and online video ads are also highly unpopolar. Billboard ads are disliked by only 21% of viewers. Paid Ad
What is ArtPop?
Insider has previously reported on ArtPop and it’s founder Wendy Hickey. Outfront Media recently published an interview with Wendy on their web site. Here are some highlights: The concept of ArtPop started while Wendy was serving on the Board of Directors for the Poconos Arts Council. It focused on artists […]
Dave Westhoff On Entering the Digital Billboard Business
Dave Westhoff just installed a digital billboard in Ashland, Missouri. Westhoff’s story is intriguing because he is an insurance agent who decided to enter the digital billboard business. If you have questions after reading this article you are welcome to contact Dave at 573-268-9651 Dave, what’s your background and what […]
Company of the Day – RoosterWorks247
Company:RoosterWorks247 Market: Jacksonville, AL Headquarters: 1590 Pelham Road South, Suite 3 Jacksonville, AL 36265 Phone: 256.591.6462 RoosterWorks247 operates a digital billboards on Highway 21 Northbound across from Wal-Mart in Jacksonville, AL. The company’s owner is David Glass who also owns an insurance agency. Paid Ad
Billboards Having Success as REIT’s
ThinkAdvisor notes the success of Specialty REITs, which own properties as diverse as farmland, document storage and outdoor ad space. Trepp Inc., an information provider for real estate and banking, notes that REITs in this category have posted a 31.44% total return year to date, and a 5.45% dividend yield, the […]
Hartford Business Journal On Digital Billboards
Hartford Business Journal has written an article titled “Electronic billboards making a serious run at CT eyeballs.” Two thing in the article caught Insider’s eye. The former Mayor of New Britain Tim Stewart was quoted as saying that New Britain supported a plan to convert static boards to digital boards […]
