Other News

Virginia Beach Vice Mayor Requests A Sign Turn

When you are a small business, it can be difficult to separate yourself from the pack.  Ray Gessner, who owns A Step In Time a chimney cleaning business decided to post his billboards upside down to draw attention to his business. It drew a lot of early attention, including the vice […]

Creative and Ad Industry Leaders join with the Ad Council to Stop Texting and Driving

NEW YORK, March 1, 2017 – Prominent leaders from the advertising, media, entertainment and social entrepreneurship industries are teaming up to prevent texting and driving in partnership with Project Yellow Light, a national public service advertising (PSA) contest and scholarship program. The panel of judges will include actress, YouTuber and […]

The Problem With Eco-Vinyl

Insider recently bought some billboards in Indianapolis.  They used lightweight eco-vinyl.  Yesterday there was a big windstorm and look what happened.  One vinyl ripped and fell off.  The other vinyls are wrinkled. Insider is going to stick with 7 oz regular vinyl in the future.   Insider asked some operators […]

Company of the Day: Boardworks

Company: Boardworks Markets: Georgia Headquarters: 3500 Lenox Road, Suite 500, Atlanta, GA  30326 Phone: 404-223-1161 Email: sales@boardworks.com Boardworks operates an outdoor advertising plant in Atlanta.  The company was started in June 1989 by Larry Roberts.  The company has an outstanding website which placed first in the Billboard Insider 2015 website […]

Lamar Expands Transit Ads in Sacramento

Lamar Advertising Company Expands Transit Advertising Coverage in Sacramento on Regional Transit Light Rail Trains Lamar launches first light rail advertising program in Sacramento since 1997 Sacramento, CA – February 28, 2017 –  Local, regional and national brands will have more transit advertising opportunities to reach consumers in Sacramento this year, thanks to the […]

Pittsburgh sues to remove Mt Washington Sign.

Triblive reports that the city of Pittsburgh has sued Lamar Advertising seeking immediate removal of the large poster atop Mount Washington.  The city contends Lamar installed the 32 by 225 foot sign without approval.  Last year the city issued a notice of violation.  The city’s Zoning Board of Adjustment denied […]

Photo Tips From Wolverine Outdoor

Ever had a client want to use a subpar photo in a billboard ad?  Wolverine Outdoor provides clients with helpful photo tips in order to insure that photo’s are high quality.  Insider loves how Wolverine says it with words and then shows it with pictures. [wpforms id=”9787″] ________________________________________________________________ Paid Ad […]

Total’s Auburn Mall plan moving forward

The telegram reports that Total Outdoor’s plan to erect two two-sided electronic billboards overlooking the Massachusetts Turnpike is moving ahead.  Total has agreed to make a $1 million in payments to the town over 20 years.  $250,000 up-front consisting of the first 5 years worth of payments on the sign […]

FOARE Wraps Up Successful Fundraising Campaign

The Foundation for Outdoor Advertising Research & Education (FOARE) has completed a successful fundraising campaign for its Fiscal Year 2016 program with donations totaling $252,150.  Of this total, more than $202,000 is dedicated to the FOARE general fund and $50,000 is a direct contribution by the Ron & Nancy Fletcher […]

Company of the Day – Blue Outdoor

Company: Blue Outdoor Headquarters: 419 Park Ave. So., Suite 605,  New York, NY 10016 Markets: Blue Outdoor has a significant footprint across the U.S. with their partners including Tanger Factory Outlet Centers, Inc: A publicly-traded REIT that operates and owns, or has an ownership interest in, a portfolio of 42 upscale outlet shopping […]