Other News

US Outdoor Revenues Growing Faster Than US Economy

Yesterday Insider ran OAAA’s announcement that US Out of home revenue grew 4.1% for the second quarter of 2016.   Out of home grew faster than the US economy as you can see from the table below.  The out of home industry grew at 3.5 times faster than the US […]

Oceanside say no to digital boards and new static billboards

In 2012 Oceanside approved an ordinance allowing digital billboards.  Now the city has changed its mind.  Coast News reports that on August 10 the Oceanside City Council voted unanimously to change the city’s ordinance to forbid new digital signs or static billboards. Lamar and BGT are threatening to sue for […]

Tab Rebrands to Geopath in 1 month.

Insider saw a reminder yesterday in his Linkedin feed from Geopath President Kym Frank that TAB officially rebrands to Geopath in 1 month.  The rebrand will take place in Times Square on September 19.  In  July 2016 Billboard Insider interviewed Kym Frank about the rebranding.  Be nice to Kym and she […]

Override A Billboard Project

EXPO CHICAGO AND THE CITY OF CHICAGO ANNOUNCE OVERRIDE | A BILLBOARD PROJECT First-of-its-kind Citywide Public Art Initiative Features 15 Local, National and International Artists on Entire Network of 28 Chicago Digital Billboards CHICAGO — EXPO CHICAGO, The International Exposition of Modern & Contemporary Art, in partnership with the City […]

Out of Home Advertising Up 4.1% in Q2 2016

August 18, 2016 (Washington, DC) – Out of home (OOH) advertising revenue rose 4.1 percent in the second quarter of 2016 compared to the previous year, accounting for $2.35 billion, based on figures released by the Outdoor Advertising Association of America (OAAA). Year-to-date 2016 the OOH industry is up 3.8 […]

Company of the Day: Evansville Outdoor

Company: Evansville Outdoor Markets: Southwest Indiana Headquarters: 999 N Congress Ave, Evansville, IN  47715 Phone: 812-471-0809 Evansville Outdoor operates a 49 structure billboard plant in Southwest Indiana.  The company is privately held.  David Mounts is the company’s President.   Paid Ad

OAAG Annual Convention – October 5-7

The Outdoor Advertising Association of Georgia will hold its Annual Convention on October 5-7, 2016 at the Hyatt Regency on Riverstreet in Savannah, Georgia.  The convention will provide attendees with the most recent trends and developments in the outdoor advertising industry along with the opportunity to network with peers involved […]

Creative Uses For Billboards in Illinois.

Two examples of people in Illinois using billboards in creative ways. Fox 55 has a story about an Adams Outdoor art director proposing to his girlfriend on a Champaign, IL billboard. The Chicago Sun Times reports that Chicago Mayor Rahm Emanuel is using 28 digital billboards as well as bus […]

Bob Klausmeier on Digital Billboards

Bob Klausmeier has had a varied career with stints as an out-of-home industry executive, out-of-home journalist and digital sign OEM executive. He is co-managing partner for Prime-Site Media an outdoor advertising company with 14 digital signs in Southern Michigan. Bob also operates digital sign industry consulting business. During 2013 Klausmeier […]

Company of the Day – Crossroads Outdoor

Company:  Crossroads Outdoor Headquarters: 2487 South Michigan Road, Suite E, Eaton Rapids, MI 48827 Markets: Crossroads Outdoor has billboards throughout Michigan and covers, or at least has a presence in, the Grand Rapids Demographic Marketing Area (DMA), Traverse City DMA and Flint DMA. Some of the more prominent cities within their footprint are […]