Stevens County, WA ranchers are using billboards to raise awareness about public lands issues. The Stevens County Cattlemen are advertising with a billboard on Highway 395 south of Colville, Wash. A previous billboard featuring the message “Wilderness: public land of no use — no logging, chainsaws, grazing, mining, bikes, wheelchairs […]
Other News
Sussex County Invites Public Comments
Coastal Point updates the continuing progress on the proposed changes to the Sussex County, DE sign ordinance. At its Aug. 9 council meeting, the county council voted 5-0 to reintroduce a proposed ordinance to amend its code related to signs. Now they are providing the public with a second chance […]
Daktronics on How To Effectively Sell Digital Billboard Ad Space
By Joni Schmeichel and Chaz Furman, Daktronics. Having a plan when it comes to selling ad space on your digital billboard inventory is key to the success of your outdoor business. Those who have a strategy in place and explore the newest trends see the best ROI on their displays. […]
Love Milwaukee
A message of community support is soaring high above the streets of Milwaukee. It has some people wondering who is behind the “Love Milwaukee” message that is popping up on electronic billboards all over the area. It’s the work of the company who own the billboards, Lamar Advertising. A spokesperson […]
Billboards To Be Removed Along Safety Corridor
KRCR News reports of an agreement between Caltrans and Outfront Media to remove 10 billboards along a Highway 101 safety corridor area of focus. The project is designed to: Improve safety and reduce delays at intersections. Reduce operational conflicts. Resurface, restore, and rehabilitate the existing Route 101. Extend or construct […]
Company of the Day: Gilbreath Outdoor
Company: Gilbreath Outdoor Advertising Markets: Southeast Texas Headquarters: 407 South Friendswood Drive, Friendswood, TX 77546 Phone: 281-992-4555 Brett E. Gilbreath of Gilbreath Outdoor Advertising has been in the outdoor advertising industry literally all of his life. His father founded a small billboard company in 1964 and Brett worked his way […]
US Outdoor Revenues Growing Faster Than US Economy
Yesterday Insider ran OAAA’s announcement that US Out of home revenue grew 4.1% for the second quarter of 2016. Out of home grew faster than the US economy as you can see from the table below. The out of home industry grew at 3.5 times faster than the US […]
Oceanside say no to digital boards and new static billboards
In 2012 Oceanside approved an ordinance allowing digital billboards. Now the city has changed its mind. Coast News reports that on August 10 the Oceanside City Council voted unanimously to change the city’s ordinance to forbid new digital signs or static billboards. Lamar and BGT are threatening to sue for […]
Tab Rebrands to Geopath in 1 month.
Insider saw a reminder yesterday in his Linkedin feed from Geopath President Kym Frank that TAB officially rebrands to Geopath in 1 month. The rebrand will take place in Times Square on September 19. In July 2016 Billboard Insider interviewed Kym Frank about the rebranding. Be nice to Kym and she […]
Override A Billboard Project
EXPO CHICAGO AND THE CITY OF CHICAGO ANNOUNCE OVERRIDE | A BILLBOARD PROJECT First-of-its-kind Citywide Public Art Initiative Features 15 Local, National and International Artists on Entire Network of 28 Chicago Digital Billboards CHICAGO — EXPO CHICAGO, The International Exposition of Modern & Contemporary Art, in partnership with the City […]
