Sales

AdQuick.com Releases Free Out-Of-Home Toolkit for Political Advertisers

Offers Planning Tools and Advertising Resources Ahead of November Midterms LOS ANGELES, June 30, 2022 /PRNewswire/ — AdQuick.com, the leading out-of-home (OOH) advertising platform in the world, today announced it’s releasing the Out-of-Home Toolkit for Political Advertisers, a collection of OOH media planning tools tailored to help political marketers leverage the trust, reach and […]

The Saturday Selfie – Anyone Can Learn To Sell

Think only salespeople and sales management will benefit for this book? Any one who is thinking about sales as a career choice or career change will benefit from  The Ultimate Out of Home Sales Guide.   Take it from our friend Brian Smith, you can build a sales career from anywhere. […]

Kevin Gephart Says its all Upside When it Comes to Digital

On the 67th Billboard Insider podcast out of home sales expert Kevin Gephart talked about selling advertising on digital billboards. The up side of digital billboards. I think it’s all up side when it comes to digital.  Because first of all digital can now be sold like broadcast in that […]

Kevin Gephart on the Ideal Out of Home Client

  On today’s Billboard Insider podcast we talk with out of home sales expert Kevin Gephart.  Kevin has 37 years experience selling advertising including 12 years selling our of home advertising.  He co-published The Ultimate Out of Home Sales Guide together with Billboard Insider. Some highlights of our interview. On […]

The Ultimate OOH Sales Guide – Saturday Selfie

Our Saturday Selfie is from Kevin Gephart. Since Kevin c0-authored the book, he knows the importance of having a valuable resource nearby at all times.  You can hear him talk about The Ultimate OOH Sales Guide this coming week on our podcast. Interested in learning more? Order Your Copy Here! […]

Kevin Gephart Describes The Ultimate OOH Sales Guide

Billboard Insider asked home sales expert Kevin Gephart to describe The Ultimate OOH Sales Guide and he said this: We tried to make it as systematic as possible.  We start at the beginning.  We talk about the needs analysis, we talk about solving customer problems, we take it all the […]

Group M Updates 2022 Revenue Growth With Mid-Year Breakdown

Group M released its mid-year 2022 revenue forecast this week for both global and US markets. Here are some highlights from the US markets. You can read the full report at this link. 2022 U.S. MID-YEAR ADVERTISING FORECAST BREAKDOWN Data from the U.S. Bureau of Labor Statistics (BLS) has shown […]

Our New Sales Book is Available for Purchase!

Order Your Copy Here! If you sell Out of Home advertising you need The Ultimate Out of Home Sales Guide.  This book is co-authored by Billboard Insider and Kevin Gephart.  We met Kevin in 2019 when he was newly retired after a 37 year career selling media, including 12 years […]

The Ultimate OOH Sales Guide Gives a Shout Out to Keystone Advertising

We have just completed our first full week of sales of The Ultimate OOH Sales Guide.  We appreciate all the individuals and companies that purchased our new book. Our shout out of the week goes to Keystone Outdoor Advertising who contacted us with the following note: “We received the OOH […]

What’s in the Ultimate OOH Sales Guide?

Several readers asked us what’s in The Ultimate OOH Sales Guide.  The Ultimate OOH Sales Guide consists of 38 chapters by out of home sales expert Kevin Gephart on different aspects of selling out of home.  The second part of the book consists of 43 of the best articles Billboard […]