In November 2023 Billboard Insider reported the loan market was tightening. Well, unfortunately, the April 2025 Senior Loan Officer Opinion Survey on Bank Lending Practices confirms this trend with more banks tightening their lending standards and terms. For the first quarter of 2025, survey respondents reported tighter lending standards and […]
Here’s a comparison of the cost per thousand impressions (“CPM”) of out of home versus other forms of media. The chart comes from Solomon Partners Media Monthly June 2025. Roadside bulletins have a CPM of $3-10 which is below TV, newspapers, magazines and influencer marketing. Only radio and social media […]
Yesterday New South Outdoor announced the sale of 39 digital faces and 117 static faces to Mashburn Outdoor. Billboard Insider talked with New South’s founder and CEO Neil Bell. Tell us about the sale? I have been building these signs I think since since COVID. I started in March of 2020. […]
Moorgate Capital Partners produces an outstanding quarterly report on the the of home advertising industry. Here are some charts from Moorgate’s 1Q 2025 report which caught our eye. Financing costs declined by 40 basis points at Lamar and by 10 basis points at Clear Channel Outdoor during the first quarter […]
Moorgate Partners recently advised Premier Outdoor Media on the sale of 200 billboard faces, including nearly 50 digital, to Lamar Advertising. Premier had been backed by private equity investor Caruth Capital Partners. Billboard Insider talked with Moorgate Partners’ Director Jeff Seddon to learn more about the private equity market. […]
Arturo (Arte) R. Moreno filed an updated Schedule 13 last week with the Securities and Exchange Commission confirming that he had recently purchased 6,031,482 shares of Common Stock of Clear Channel Outdoor Holdings, Inc. in open market transactions for an aggregate purchase price of $5,914,552.60, including brokerage commissions. Funding of the purchases […]
OUTFRONT interim CEO, Nick Brien and CFO Matt Siegel appeared at the JP Morgan conference this week. Here is a summary of their comments, sponsored and analyzed by Signvalue. OUTFRONT interim CEO Nick Brien on OUTFRONT’s two big advertisers: Apple and Morgan and Morgan Our biggest client is Apple. They […]
Boston Omaha released first quarter 2025 financials, including results for Link Media Outdoor. Here’s an summary of Link Media’s 1Q 25 financials, sponsored and analyzed by SignValue. Revenue increased by only 1% to $10.8 million due to a traditionally slower first quarter and steady occupancy and rates. Ground rent expense […]
Here’s a summary of Sean Reilly’s comments at yesterday’s JP Morgan Investor conference, summarized and analyzed by SignValue. A good mood at last week’s OAAA conference The mood was very constructive…I’m not saying it was all rainbows and butterflies but it wasn’t gloom and doom…the best take away I got […]
Drachman M&A Co. and their CEO, Max Drachman always have a good sense of the deal market for the billboard industry. Insider thought this would be good timing to get his update on the market for the rest of 2025. Max, any takeaways from the IBO and OAAA conferences? The […]
