Hollywood High School has proposed a plan to erect a digital billboard at the corner of Sunset Boulevard and Highland Avenue. The billboard would be on school grounds, and have two faces pointing at both streets, according to an artist’s rendering in the proposal’s presentation. One district that made the leap […]
Here are Insider’s four tips for buying a digital billboard based on our experience financing digital billboards and talking with billboard operators who’ve installed digital billboards. Buy American. Maybe it works if you’re Outfront, but Insider hears lots of horror stories from independent operators who’ve tried to buy direct from […]
NEW YORK, Nov. 21, 2016 /PRNewswire/ — Highlighting the expansive $183 million dollar George Washington Bridge Bus Station Renovation Project between West 178th and West 179th streets in Upper Manhattan, will be a 46 foot wide by 13.5 foot tall high-definition digital billboard. Located on Broadway Avenue in the center of […]
Here are some pictures from a challenging two sided 14 by 48 digital sign installation on the Florida State Fairgrounds in Tampa Florida. Selective Structures did the fabrication and install. Formetco supplied the digital sign. The installation was complicated because it occurred in an extremely wet area next to a pond. Here’s […]
By Ken Klein, EVP, Outdoor Advertising Association of America RENO, NV—Upending conventional media habits, the congressman from northern Nevada won re-election without TV ads or direct mail. Instead, this winning candidate’s media mix was dominated by online ads and digital billboards, with some radio. On November 8, U.S. Rep. Mark […]
Halo, mega column highlight total of 82,500 square feet of LED displays BROOKINGS, S.D. – Nov. 1, 2016 – The largest LED video display in all of sports has been designed and engineered, and is now being manufactured and installed, by Daktronics (NASDAQ-DAKT) of Brookings, South Dakota, for Mercedes-Benz Stadium, […]
DANVILLE, IL–(Marketwired – Nov 2, 2016) – Owners of Watchfire digital billboards can download a free widget that allows marketers to integrate real-time presidential election results on their billboards. Click to Tweet. The widget will allow Watchfire digital billboard owners to display the popular vote total and electoral college vote […]
The Tennessean reports that Gallatin’s first digital billboard is operating. Lamar has converted a billboard on West Main Street behind Krystal from static to digital. Gallatin voted earlier this year to amend city regulations and end a decade long ban on new digital signs and billboards. Lamar is the only […]
Dave Haynes at Sixteen Nine has a fascinating podcast interview with Chris Lydle, Google lead for digital signage and kiosks. Lydle says Google doesn’t want to compete in developing a content management system for digital signage but that it wants products like Chrome, Android and Eddystone to be used as the […]
By Sheila Anderson, CFO, Daktronics Every day, our spirit is reflected in the products we build and in the way we interact with our customers. Our ultimate goal as a company is to be transparent, honest, helpful and humble. So it may be no surprise that Daktronics is one of […]
