A drone light show in China turned to chaos as fire and sparks rained from the sky onto onlookers gathered to watch the performance. The London Times reported the light show, which used hundreds of synchronized drones to create illuminated patterns in the sky, failed moments after the aircraft took […]
Creative
Clear Channel Outdoor Runs Blood Cancer United Ads
New York, NY – Clear Channel Outdoor (NYSE: CCO) today announced it has partnered with Blood Cancer United – formerly The Leukemia & Lymphoma Society, the largest global nonprofit focused on serving blood cancer patients – to activate a new Out-of-Home (OOH) campaign following the recent unveiling of the […]
Lamar Dresses Up Sonic in Lubbock
The local Sonic in Lubbock, TX has grown accustomed to the buzz from their billboards. Check out their latest installation featuring backlit custom channel letters and LEDs. To receive a free morning newsletter with each day’s Billboard insider articles email info@billboardinsider.com with the word “Subscribe” in the title. Our newsletter is […]
Rate this Ad by Greg Callaham
Rate This Ad allows a billboard designer to rate a random piece of billboard artwork using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This week’s rating is […]
Day One Highlights of the IBO Fall Conference
A terrific first day at the IBO Fall Conference in Atlanta. Here are some key moments that caught our attention. Up To Something on Getting Good Creative Approved Showing good creative early raises the bar and clients’ expectations immediately. Show clients your good work before you talk about their billboard. […]
A Peelable Billboard
In the world of Out of Home (OOH) advertising, creativity and impact go hand-in-hand. Recently, Africa witnessed a first-of-its-kind innovation when TransUnion launched a peelable billboard in Johannesburg, an activation that quite literally brought the city to a standstill. Alliance Media, Africa’s largest OOH company, are proud to have played […]
Over the Top? What Do You Think?
We often see the person who buys space on a billboard looking for the perfect mate. This one did catch our eye as it is taking the search to a whole new level. What do you think? To receive a free morning newsletter with each day’s Billboard insider articles […]
Rate This Ad by Greg Callaham
Rate This Ad allows a billboard designer to rate a random piece of billboard artwork using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This week’s rating is […]
AI Startup Shows How OOH Helps on a Very Limited Budget
This is a unusual billboard ad for an underfunded AI company that turned into an effective marketing campaign. You can click on the image below for the full video. San Francisco billboard challenge puts AI engineers to the test https://t.co/rje4C0VRHL via @KPIXTV — John Weller (@JohnWel04552317) September 21, 2025 Alfred […]
WWD Partners with OUTFRONT Media for Landmark National Hispanic Heritage Month Campaign
September 16, 2025 Celebrating Legendary Hispanic Designers in Times Square and Nationwide NEW YORK, Sept. 16, 2025 /PRNewswire/ — Women’s Wear Daily (WWD), the leading authority in fashion, beauty, and retail news, has announced a landmark partnership with OUTFRONT Media (NYSE: OUT), one of the largest and most trusted out-of-home media companies in North […]
























