Cincinnati has an example of art, the elections and thought using billboards with “The I-71 Project,” a joint project of the Contemporary Arts Center and the Columbus Museum of Art. The group wanted to create something provocative yet non-partisan. The exhibit features public installations that explore the political theater staged in […]
OAAA is calling all creative types, your “goods” could win a 2017 OBIE Award – the award that honors creative excellence in the OOH industry. The 75th OBIE Awards call for entry has officially hit desks. Recipients have unzipped their packets to reveal the beaded obelisk and are setting their […]
Thanks to Clear Channel Outdoor for allowing us to reprint their article. Enjoy! It’s been a tumultuous (to say the least) election cycle and for most — November 8 can’t come soon enough. To encourage more citizens to show up at the polls, the Outdoor Advertising Association of America (OAAA) […]
Rate This Board allows a billboard designer to rate a random piece of billboard artwork using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This weeks rating is […]
EAST LANSING, Michigan — In a fall semester campaign effort, Michigan State University and Midwest creative firm and advertising agency, Extra Credit Projects (ECP), work to bring the Spartans Will message to the masses. Visitors to East Lansing will see part of this season’s campaign on billboard designs on major highways. Other major tactics are graphics on Spartan Stadium, with […]
The University of Tennessee Knoxville reports that a professor in the University of Tennessee School of Journalism and Media gave his students an assignment to create billboards to encourage people to vote. The constraints were: Non-partisan No Images Three words one of which must be a variation of the word […]
Fairway Outdoor is running a fabulous campaign calling attention to the power of outdoor. It’s called the “isms” campaign. The billboards look like this: When you go to the each website you get the following. or or Kudos to Fairway for coming up with a simple, fresh, clever way to […]
Rate This Board allows a billboard designer to rate a random piece of billboard artwork using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This week’s rating is […]
A recent article in eMarketer provides some insight into on-line attitudes of millennials (US ages ages 18-24). Anatomy Media, a creative advertising agency specializing in entertainment marketing, surveyed 2,700 US adults ages 18 to 24. Overall, the study found that: Most US millennial internet users have an ad blocker on […]
Rate This Board allows a billboard designer to rate a random piece of billboard artwork using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This weeks rating is […]
