Rate This Board allows a billboard designer to rate a random piece of billboard artwork using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This weeks rating is […]
The I Am Trenton Community Foundation was founded with the understanding that each and every individual who lives, works, learns or plays in Trenton can contribute to the city. The Foundation has recently rolled out a billboard campaign promoting that theme. The billboards features 17 of the city’s “changemakers,” who are […]
This week’s design tip comes from Extra Credit Projects and the Burkhart Advertising Blog. An outstanding 1 minute video on keeping it simple. Insider thinks more out of home companies should use video to illustrate good and bad outdoor design. [wpforms id=”9787″] Paid Advertisement
WASHINGTON, June 7, 2017 /PRNewswire/ — Today the U.S. Department of Transportation’s National Highway Traffic Safety Administration (NHTSA), the Ad Council and Project Yellow Light announced the winners of the sixth annual Project Yellow Light scholarship competition. The contest calls on students to create a billboard, radio or video PSA (public […]
AdWorld shares a story about Irish outdoor advertising company, Exterion Media, teaming up with grocer, Love Irish Food, in what they call the Love Irish Food Brand Development Award. Love Irish Food is a cooperative based on promoting Irish made and grown grocery products. The competition allows local member brands to […]
Rate This Board allows a billboard designer to rate a random piece of billboard artwork using the following scale: 1 (not good), 2 (below average), 3 (average), 4 (very good), 5 (great). Then the designer talks about what they may have done differently for outdoor advertising. This week’s rating is […]
A ‘mountainous’ accomplishment earned Wilkins Media of East Hartford, CT a 2017 Bronze Obie Award for Custom Installation. Wilkins Media installed the tallest ever outdoor climbing wall built in New York City – right in the middle of Times Square. The Toyota RAV4 Spectacular Billboard Climb featured a multi-story rock […]
Insider is reading Open3, a book on out of home advertising design which was given to Lookout2017 attendees. The book highlights outstanding out of home campaigns around the world and interviews out of home creative offices at agencies. Zak Mroueh, Chief Creative Officer and Founder of Aulu Alpha Kilo […]
France’s road safety agency is running a campaign using billboards that play screeching tires noises when pedestrians cross against the red light. Here is a video showing how it works. Insider wants to know if you would run something like this in your market? [wpforms id=”9787″] Paid Advertisement
NEW YORK and SHANGHAI, May 26, 2017 /PRNewswire/ — In support of world hunger relief efforts, HNA Group, a Fortune 500 company focused on tourism, logistics and financial services, announced the successful launch of its #ShareMoreDreamMore campaign in Times Square, New York City, engaging more than 10,000 active participants in […]
